Tag Results: gemstones

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Sell With a Story: Moissanite

Learn all about the radiant wonder of lab-created Moissanite

From the Stars: The History of Moissanite In 1893, French chemist Henri Moissan was examining rock samples in Canyon Diablo, Arizona. Peering inside a meteor crater, he came across a bevy of sparkling stones and mistakenly identified them as diamonds. They weren’t. These crystals were silicon carbide — aka, Moissanite. read more…

Finding Inspiration: A Custom Designed Mother’s Pendant

Curt Parker Jewelers uses Stuller findings and gemstones to craft unique piece

As jewelers, we have the opportunity to provide our customers with something completely unique and meaningful – something they will enjoy and cherish for a lifetime. Being with customers for great milestones and commemorative occasions is truly something special. Elizabeth Parker with Curt Parker Jewelers recently had the opportunity to read more…

Sell With a Story: All Things Green

Green gemstones to help you feel the luck of the Irish

Is it really March already? The calendar says so, and that can only mean we Northern Hemisphere dwellers will soon be welcoming in spring and packing up our winter wardrobes. But March means more than just spring — it also means St. Patrick’s Day is on the way! Wednesday, March read more…

Sell With a Story: Color Pairings That Pop

Check out these eye-catching color pairings

Think back to the stones that have dominated jewelry center pieces for years past. If you’re like many, you probably immediately thought of the big four stones: diamonds, sapphires, emeralds, and rubies. No one can deny their beauty, but as customers’ tastes evolved, beauty alone isn’t enough. They want something read more…

Ultimate Gray + Illuminating: Colors of the Year

“A marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting.” — Pantone® Color Institute Color of the Year 2021: Ultimate Gray + Illuminating In December, the color aficionados at the Pantone® Color Institute announced not one — but two — picks for Color of the Year: read more…

Bicolor and Color Change Gemstones for the Colorful Enthusiast

Be amazed with unique bicolor and color change gemstones

Gemstones are all beautiful in their own special and unique ways, but there are some that just have a way of catching the eye. Bicolor and color change gemstones are scientific marvels that intrigue you with their color diversity. Want to impress your customers with these fascinating gems? Let’s dive read more…

The Big 3: Emerald, Ruby, and Sapphire Reign Supreme in the World of Gemstones

Unique stories about the three most iconic gemstones in our collection.

Year-round, Sapphires, Rubies, and Emeralds are the most sought-after gemstones. Treasured for their rich, brilliant hues, they have fascinated and bewitched all who lay eyes on them. Is it any wonder we designate them as the Big Three? And during the holiday season, the demand for these breathtaking stones grows read more…

Gemstones for All: Five Gemstones for Men and Women

There is a gemstone out there for anyone

Brooches, Chains. Pendants. Rings. Gentlemen have a number of accessory options available and adding gemstones to fashion choices only allows for additional self-expression. Conventional wisdom would lead you to believe that gemstones are only features of women’s accessories and jewelry. But, times are changing, and developing trends would suggest otherwise. read more…

Experiential Retail: Tips to Making a Memorable Sale

Use events and in-store experiences to leave a lasting impression on your customers

According to Salesfloor, Millennials view shopping as a social event to be seen as a fun and relaxing activity shared with family and friends. At a time in retail where e-commerce is a rising and significant force in the industry, it is crucial to identify the purchasing traits of the read more…

Sell with a Story October 2020

Sell With a Story: Black Opal

Learn all about mysterious, moody black opal

A sunset, tropical waters, watercolor paintings, Holi color clouds, the galaxy. You might be asking, “What do these have in common?” If you have ever seen an opal, you likely already know. Considered one of the most colorful stones available within the industry, opals show many colors all in one read more…

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