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April 2024

Inspiration & Trends
Cheryl Robichaux

Top Jewelry Gifts for Mother’s Day 2024

Our 2024 Mother’s Day Gift Guide highlights a wide variety of product to make shopping for Mom easier. We asked a few of the merchandising experts behind the brochure to choose their favorite piece from the guide for Mother’s Day. Let’s dive into their selections!

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Business Savvy
Hunter Trahan

Jewelry Consumer Insights — Digital Trends in Q1 2024

When I started my digital marketing career in 2011, a funny little quote stood out to me that has never left my mind.

“The best place to hide a dead body is the second page of Google.”

The message is simple: if you want to be found on Google, you need to rank at the top of search results.

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diamond birthstone
Diamonds & Gemstones
Olivia Billet

Sell With a Story: April Birthstone Guide

Diamonds have captivated humanity for centuries with their unparalleled beauty and timeless elegance. As the birthstone for April, these brilliant gemstones hold a special significance for those born in this month and beyond. In this comprehensive guide, we’ll delve into the rich history, care tips, and diverse options available in the world of diamonds, empowering jewelers to engage customers with knowledge and confidence.

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