Alright jewelers, it’s time to suit up. The holidays are quickly approaching. From cleaning your cases, to stocking up on the right tools and product for those holiday projects, there are a plethora of things you can do during this time. I’m here to say this: use this time to read more…
In the pandemic-ridden world we live in, there are numerous facets of life that have had to make adjustments and televised award shows are no exception. The 2020 Emmys took place on September 20th, but viewers noticed some changes to the normal extravagant affair. Rather than gather all nominees and read more…
Do you remember when you used your first hashtag? For me, as a Gen Zer (or “Zoomer” as I much prefer it), hashtags were always part of my life on social media. In fact, I don’t remember a time where hashtags weren’t a thing. (Don’t lose all faith in me, read more…
Here’s some light reading for you before you prep for holiday: a “social media dictionary” with a breakdown of marketing terms and phrases that you may or may not have heard before. I remember when I was still in school, someone used the word “copy” in front of me for read more…
Over the past few months, I’ve written about different tips, tricks, and strategies for social media marketing on Facebook and Instagram. However, one of the larger social platforms doesn’t get much love when there’s talk of social media marketing, and I’m here to change that! Pinterest is a “visual discovery read more…
Ahh, sweet summertime has arrived. It’s hot, kids are out of school, and people are exhausted. That being said, summertime in the jewelry industry is typically a slower season. There are not many peak selling holidays and folks are just trying to save money during the hot months. While you read more…
It’s a given that managing your business’s social media platform is hard, especially when you have more important things to do (like run a business). But did you know that in 2019, at least 90% of U.S. businesses used social media for marketing purposes? That’s why it’s important to stay read more…
Mother’s Day is fast approaching and we couldn’t be more excited! Moms are a vital member of every family — they are truly the glue that keep us together. Moms wear many hats, and we need to show our appreciation for all the things they do. Mother’s Day is a read more…
Are you excited about our 8th annual March Bridal Madness jewelry contest? The rules are simple: “Like” Stuller on Facebook. Email an image or render of your custom engagement ring or wedding band design to stuller@stuller.com. The pictures with the most Facebook fan votes move on to final judging. The winner receives a read more…
It’s that time of year again. Hey hey, February! Love is in the air. But it’s not all just flowers and chocolate for jewelers this time of year. We know you are feeling the pressure of completing all of your Valentine’s Day jewelry orders. And we get it, it’s hard read more…
