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gemstone

Sell With A Story
Nick Susz

Sell With a Story: Shades of Sapphire

Dive into the historical significance of September’s birthstone with key selling points, gemstone care tips, and Stuller’s vast selection of natural and lab-grown sapphires.

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Diamonds & Gemstones
Sarah Whisnant

What To Know: Lab-Grown Gemstones

In just a few years, a remarkable shift has taken place in the world of gemstones with the rise of lab-grown alternatives. Delve into their distinct advantages with top picks from Stuller’s assortment to help you kickstart your offering.

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Main Articles
Claire Lyon

What’s New At Stuller?

From one-of-a-kind tools to expanded selections, explore new additions and find just what you need to take your business to the next level.

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color of the year viva magenta gemstones
Diamonds & Gemstones
Heather Fontenot

Introducing the 2023 Color of the Year: Viva Magenta

As we know, entering a new year welcomes endless possibilities — a fresh start, exciting opportunities, and the courage to boldly reinvent our mindsets and environment. What better way to celebrate than with the latest announcement from the Pantone® Color Institute on the 2023 Color of the Year?

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Diamonds & Gemstones
Sam Larson

Sell With a Story: Moissanite

There’s nothing better than giving your customers the perfect piece of jewelry that they have always dreamed of. Whether it’s a one-of-a-kind engagement ring or a pair

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