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customization

Business Savvy
Cheryl Robichaux

Get Started in Merchandising Your Showcases

Having well-stocked showcases with all the essential pieces will enhance the overall aesthetic appeal of your store, creating a welcoming, professional environment. Our merchandising experts have put together this list of 10 essential selling systems and solutions to help you get started.

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Inspiration & Trends
Tori Olivier

Enhance the Sparkle: New Year, New Case Displays

Whether you’re just starting out or seeking to enhance your current displays, Stuller has you covered. We offer all the jewelry displays you need to create an unforgettable experience in your store. Read on to discover all the latest displays and get ready to enhance the sparkle.

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Catalogs
Paige Oliver

Findings Friday Part 4: Find Out How Stuller Makes It

Findings are crucial for a jeweler as they serve as the building blocks that bring a piece of jewelry together and ensure its durability, functionality, and aesthetic appeal. These small metal components connect different elements of jewelry and come in various materials, finishes, and styles — providing versatility and limitless possibilities for customization to meet customers’ preferences.

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best center stones for holiday engagement rings
Diamonds & Gemstones
Sarah Whisnant

Sell With a Story: Popular Center Stones for Engagement Rings

With the holiday season swiftly approaching, there is a certain magic in the air that brings warm feelings of love and romance to mind. As jewelers, we get to play a small part in that magic! According to Wedding Wire and Great Bridal Expo, 40% of all proposals take place between Thanksgiving and Valentine’s Day. Couples are preparing now for their special moment, so what can you do to help make the moment perfect?

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Inspiration & Trends
Angela Daigle

Bridal Beyond Tradition: Fall 2023 Stuller Brochure

Step into a world where tradition meets modernity with Stuller’s Fall 2023 Bridal Beyond Tradition brochure. This season, we are thrilled to present a selection of exquisite lab-grown diamond engagement rings and wedding bands that redefine what it means to be a bride or a groom.

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Inspiration & Trends
Cheryl Robichaux

What’s New on Stuller.com?

In today’s ever-changing digital landscape, businesses across all industries are adapting and evolving to meet the growing demands of online shoppers. At Stuller, our experts and teams are constantly striving to redefine online jewelry shopping to make it easy, reliable, innovative, and intuitive for you.

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Business Savvy
Cheryl Robichaux

Discovering the Artistry of José Echevarria Diseñador

Formerly known as Fine Gold Designers, the brand is now known as José Echevarria Diseñador, and they have partnered with Stuller for their materials since 2000. In the beginning, everything was hand-made from a block of wax by José, painstakingly chiseled for many hours to get everything symmetric and looking great for each client. Making the casts and having them come out perfect every time was always a challenge.

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custom wedding bands
Customization
Nadine Savoy

Create a Custom Wedding Band Shopping Experience

Wedding bands present the perfect opportunity to provide a custom shopping experience. These rings are more than your everyday fashion jewelry. They are symbolic of a lifetime filled with commitment, love, and partnership. Why shouldn’t the experience of making a custom wedding band be just as significant?

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