About the Author: Alix Gonsoulin

Alix Gonsoulin
Vice President of Merchandising
I've been with Stuller since 2012 • 100% Cajun • Lived and worked in the Big Apple for 5 years • Loyola University of New Orleans graduate • Muppet enthusiast • Will listen to Christmas music throughout the year.

Alix Gonsoulin's Posts

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Offer Customization Options With Digital Goldsmith™

Transform in-case experiences with Digital Goldsmith to close the sale

Customers want pieces that reflect their personalities. We’ve seen the demand for custom jewelry increase over the past decade. To help with this, Stuller now offers a way for you to merge actual jewelry pieces with customization. Introducing Digital Goldsmith Ring Building Reinvented Digital Goldsmith allows customers to visually see how a read more…

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5 Innovative 2019 Jewelry Design Trends For Autumn and Beyond

Engage your clientele with Autumn’s leading jewelry looks

Your customers are always on the hunt for the latest jewelry trends. They research runway trends, scour social media, and watch industry influencers unveil all-new fads and fashions. Luckily, we do too. In fact, we work tirelessly to stay ahead of the curve. Below, our experts have identified five top 2019 read more…

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Feature Friday – Alix Gonsoulin

The product designing princess with Cajun Country roots

Big City Dreams In 2007, one year after graduating from Loyola University in New Orleans, I decided to take a leap and move to New York City. I moved without a job and only had a place to live for six weeks. Although it was a scary plunge, it was read more…

Gold Rush 2015

The latest fashions that absolutely shine in yellow gold

As you might expect, I am passionate about fashion. I live it, breath it, and of course, I wear it. I have the best job in the world because I get to share my obsession and help people with their business at the same time. There are so many amazing read more…

For Every Facet of Mom’s Personality

Mother’s Day gifts for every role she plays

As hard as it was for me to accept when I finally realized it, my mother is more than just my mom. She’s a wife and a strong woman, too. So when my brother asked what he should get Mom for Mother’s Day, I had to stop and really think read more…

Jewelry Catalog Know-How: Part 5

In the final segment, Alix introduces two completely new sections - Sterling Silver and Specialty

Missed the previous Jewelry Catalog posts? Watch them here: Part I Part II Part III Part IV Have a favorite new catalog feature? Share it with us in the comments section.

Jewelry Catalog Know-How: Part 4

In today's video, Alix reviews changes to both the chain and gemstone sections

Be sure to check back next Wednesday to learn about more features in the 2015 – 2016  Jewelry Catalog. Missed the previous Jewelry Catalog posts? Watch them here: Part I Part II Part III Have a favorite new catalog feature? Share it with us in the comments section.

Jewelry Catalog Know-How: Part 3

Alix explains how newly added product details will help your customer find the perfect piece of jewelry

Be sure to check back next Wednesday to learn about more features in the 2015 – 2016  Jewelry Catalog. Missed the previous Jewelry Catalog posts? Watch them here: Part I Part II Have a favorite new catalog feature? Share it with us in the comments section.