Diamonds & Gemstones

5 Ways to Rock the Two-Stone Trend

Set off the two-stone style with these gemstone pairings

You’ve seen them on the runway, you’ve heard about their popularity, and now they’ve made a splash in our industry. The two-stone trend has become a customer favorite. We see double everywhere, even in the wedding scene. Aside from trendy engagement rings, two-stone rings hold great appeal as anniversary gifts read more…

Sell With a Story – Famous Opals

In the world of opals, Australia is the supreme ruler. Exaggerating? I don’t think so. About 90% of gem quality opals come from the continents two opal-rich areas: Coober Pedy in South Australia, the world’s largest source of gem quality opals, and Lightning Ridge, New South Wales, home to the read more…

What to Wear on Summer Vacation

All you need to know – from packing to vacation wear

We all deserve a few days off! And with summer in full swing, it’s likely you’ve booked your trip and are already counting down the days. Though you may dread packing, time draws near to your relaxing getaway. Which vacation jewelry will you bring to compliment your sundresses, shorts, and read more…

Zale's Tales

Zale’s Tales

Stanley gives an industry update, shedding light on lab-grown diamonds

As I’m writing this, I’ve been back from Las Vegas for only a few days, and I think I’m finally settling back into my regular routine. A week at JCK is not a soothing experience, and the fact that I barely ever make it outside seems to be the least read more…

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Sell With A Story: Famous Pearls

Pearls form inside a mollusk, a combination of the mineral Aragonite and a protein called conchiolin. This protein is the organic building block of the mollusk shell. We feel pearls are alive when we see their inner glow and iridescent nacre. Frequent wear rehydrates them and helps to maintain an read more…

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Gemstone Engagements For the Next Generation

Non-traditional engagement styles for trendy Millennials

Diamonds are rare, beautiful and, yes, forever. That’s not going to change anytime soon. But gemstone engagements are making a splash among Millennial buyers. Remember that recently the DPA ran its “Real is Rare” campaign? It aimed at rekindling the diamond romance with younger customers. Since the Millennial group is read more…

Famous Diamonds Header

Sell With a Story – Famous Diamonds

It’s April, and I simply must write about diamonds — particularly these famous diamonds. I learned about them from Stanley Zale, our amazing Vice President of Diamonds and Gemstones. As many of you know, his family owned a well-known chain of jewelry stores, and Stanley grew up around diamonds. After read more…

Pantone Spring Palette

Pantone®-Inspired Springtime Jewlery

Pair gemstone jewelry with the shades of the season

As birds chirp, the flowers bloom. Today marks the first day of spring, the seasonal awakening and lively resurgence. After a long, cold winter, welcome brightly colored stones and springtime jewelry back into your showcases. To suggest fashionable choices, we consulted Pantone’s Spring 2017 Fashion Color Report. It sets a read more…

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