What’s New in Bridal?

Discover our new and trending 2020 bridal designs
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I think most of us began 2020 thinking it would follow the general pattern of prior years. We had no idea that we would face a year of major and unexpected changes, which have brought all of us a sense of instability. What better time to remember our relationships and commitments that grow stronger — through all the challenges we face.

To inspire this positivity, we want to share some of those sparkling moments that stay true no matter the changes. Take a look at some of our latest designs for 2020 — a stunning preview of our new October Bridal and Bands brochure with a complete selection of our new styles. This post features new engagement rings, eternity and anniversary bands, enhancers, and wedding bands. Be sure to scroll all the way through to see our most exciting addition of all!

Engage with Elegance: New Designs

Intricate details and modern classics: this incredible assortment of engagement rings features some of our newest Designer Bridal pieces. This collection has it all, from fancy halos and scattered accents to asymmetry and nostalgia styling.

Browse our new engagement ring designs.

Create Brilliantly: New Stackables

This is the year for stackables, and you have limitless options. Our new anniversary and eternity band designs offer customers an extravagance of intricate details, sculptured elegance, modern flair, and updated classics. These outstanding styles — with more to come in the October Bridal brochure — capture the enduring happiness they celebrate. Choose them as perfect gifts for an anniversary, a birthday, a new baby, or just a Wednesday.

Browse our new stackable bands.

Re-envision Your Look: New Enhancers

Does your customer want to add some bling to their engagement ring? These stunning new enhancers offer all the brilliance and detail she could ask for. Better yet, you’ll find an enhancer that’s perfect for any engagement ring design. Brighten up any bridal look.

Browse our ring enhancer designs.

Style Statements: New Wedding Bands

Contemporary Metal Wedding Bands are having a breakout year, and we offer a wide array. Our choices include Tungsten, Titanium, and now Tantalum, a rare, premium contemporary metal with a weight similar to precious metals. We love Tantalum because, unlike other contemporary metals, you can customize your it with a special finish and engraving for a more personal touch. Perhaps most astonishingly, Tantalum is shatterproof, and you can size this alluring greyish blue metal!

Browse our new wedding band styles.


What comes through in all these designs? Whatever challenges we face, our hearts and spirits seek joy and beauty — reflections of optimism and hope. Our in-house designers have created exquisite expressions of these deeply felt emotions. So, as customers look for their bridal rings, you can offer them a stunning range of elegant, distinctive looks to help them find their perfect choice.

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