About the Author: Kyle Carriere

Kyle Carriere
Former Content Specialist
I've been with Stuller since June 2016 • I make the blog happen • Recent marketing graduate from the University of Louisiana at Lafayette • Spotify is my favorite app • Music festival-goer • I endorse Pop's Poboys in downtown Lafayette wholeheartedly • GIFs and memes are my second language • Best advice I can offer: Everything will turn out alright.

Kyle Carriere's Posts

Jewelry Superstition Header Blog

6 Jewelry Superstitions and How to Use Them to Your Advantage

Exploring facts and fantasies surrounding gemstones and jewelry

With Halloween right around the corner, we’ve decided to explore a few jewelry superstitions and how to use them to your advantage. After all, there’s nothing more powerful than storytelling and emotion to sell jewelry. We sought inspiration from our friends in the Jewelers Helping Jewelers Facebook group and were blown read more…

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5 Gemstone Superstitions and How to Use Them to Sell More Stones

Explore these spooky fantasies and folklore about your favorite gemstones

Not too long ago, we explored six jewelry superstitions and explained how to use them to your advantage. This time, we’re back to discuss five spooky gemstone superstitions just in time for Halloween!   Remember, storytelling sells. Perhaps the gemstone superstitions below will help to seal the deal on a few gemstones read more…

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The Not-So-Simple Guide to Buying Stylish Jewelry for Men

Everything you should know about men's jewelry just in time for Father's Day

Gone are the days where a man’s jewelry selection is limited to a single wedding band and nothing more. Your customers may have heard that jewelry isn’t really a guy’s thing. Well that, my friends, is nonsense. Vikings wore jewelry. Kings wore jewelry. In fact, pretty much every significant man read more…

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How to Make the Perfect Jewelry Store Music Playlist

Bring music to your customers' ears to make them feel at ease

Jewelry store music — yes or no?   We’ve received this question many times before. Maybe you’ve even asked yourself, “Should I play music in my store?” The answer is always yes. Let carefully curated jewelry store music be an influential weapon in your branding arsenal. Think about it— music is powerful. read more…

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Introducing Living Coral: Pantone 2019 Color of the Year

Coral takes the cake as Pantone's next trendsetting shade

“An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge” — Pantone Color Institute Living Coral: Pantone 2019 Color of the Year The color experts at the Pantone Color Institute have announced Living Coral — a warm, orangey-pink coral hue — as the read more…

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Sell With a Story: Famous Red Spinel Gemstones

Consider spinel gemstones the tricksters of the gemological world. These stones have pulled off countless high-profile cases of mistaken identity. Since they form in a range of colors — including deep red and blue — spinel easily posed as rubies and sapphires for centuries. But just because spinel gemstones aren’t made of Corundum, does that read more…

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Your Monthly Guide to October Jewelry Store Planning

A few helpful steps to create a successful October agenda

Luckily, we’re here to help you with your October jewelry store planning. From the large selection of products your customers want this season to our services that add a helping hand, you can turn to Stuller to help you prepare. Take the time this month to decorate your store, strengthen read more…

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Sell With a Story: Black Onyx Gemstones

Ominous and opaque like an October midnight, black onyx gemstones are uniquely renowned for their jet-black luster. Unlike more obscure semiprecious stones like, say, hematite or fluorite, there’s something instantly recognizable about onyx. Its name is used to brand businesses, loyalty programs, software, bands, and heck, it’s even a popular pet read more…

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Your Monthly Guide to August Jewelry Store Planning

How to create a successful August agenda

With August upon us, the summer doldrums are finally coming to an end. While some markets thrive from summer tourism, others have seen a slump over the past few months. But at last, the kids head back to school while vacationers wind down and return to their work lives. By read more…

2018 Battle of the Benches Patrick Dobbs Blog Header

2018 Bench Jeweler Workshop Wrap-Up

An action-packed weekend filled with education and exciting competition

At the end of March, Stuller welcomed more than 200 jewelers to the 2018 Bench Jeweler Workshop. The atmosphere was electric! The show floor buzzed with tradeshow-like energy. Live product demonstrations highlighted big brands like Asiga® 3D Printers, Orion™ Laser Welders, and Best Built Engravers, to name just a few. read more…

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