As we get closer and closer to the peak of this year’s major holiday season, more customers are likely to look to you for all their gifting needs — jewelry trends, inspiration, and pieces that they know their loved ones will adore heading into the New Year and beyond.
Wedding bands present the perfect opportunity to provide a custom shopping experience. These rings are more than your everyday fashion jewelry. They are symbolic of a lifetime filled with commitment, love, and partnership. Why shouldn’t the experience of making a custom wedding band be just as significant?
It should come as no surprise that your customers are looking for custom jewelry solutions. Custom jewelry is an $8.5 billion industry in the United States and is recession proof. Worldwide it is an $18–21 billion industry and growing fast. Particularly with couples, customization is booming.
The classic wedding band is a time-honored tradition, appreciated as a steadfast symbol of one’s love. When it comes to style, there are infinite options that are influenced by