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Increase Your ever&ever Engagement Ring Sales by 20%

ever&ever iframe Engagement Rings Blog Header

Learn how to plug ever&ever engagement rings right into your website

The 2018 holiday sales season was record-breaking. Online shopping reached all-new heights. It’s evident that e-commerce is growing with no end in sight. Industry giants like Amazon and Walmart are excelling online, while sales platforms like eBay, Etsy, and Shopify are helping small businesses — just like yours — join in on the action. Luckily, Stuller is here to be your silent partner in creating a shoppable, sellable digital space for your customers.

And speaking of your customers, if you think they aren’t shopping online, think again! According to a 2018 Forbes article, Baby Boomers (born 1946 – 1964) spend more time online than they do watching television. They’re on social media too, sharing more content compared to other generations. And I’m sure you’re already aware how much time younger folks spend on their smartphones, tablets, and the web in general.


Are you ready to join in on the e-commerce opportunities available? Take advantage of ever&ever iframe functionality today.


Enter ever&ever® Bridal Collection

Our ever&ever bridal program features prototype samples with 3C flexibility. This elite bridal line boasts engagement rings available in 12 metal qualities with flush matching bands, all presented nicely in an elegant platform display. The comprehensive bridal program comes complete with a bank of beautiful marketing materials like pre-configured magazine and newspaper ads, billboards, postcards, and social media imagery, just to name a few. And guess what? Our ever&ever bridal line lives on, too. Yeah— it’s kind of a big deal!

All About <iframe>

Most of you probably have a website for your jewelry business. Are visitors able to shop your site? Can they configure exactly which ring design they want, choose a diamond, then submit their unique design to you for a real-time quote? All this functionality and more is available by using ever&ever <iframe> (inline frame) functionality. In simplest terms, iframe allows you to display content from one webpage within another. That means customers can shop ever&ever’s digital product selection straight from your site. Once you add in your store’s logo, colors, and consumer pricing, shoppers will be none the wiser.

ever&ever iFrame functionality Hannah Jewelers

A Compelling Case

So, our data experts examined the numbers and discovered some not-so-shocking results. It turns out those who have ever&ever® iframed into their websites sell 20% more ever&ever rings compared to those who only sell them in-store. And here’s the kicker: the effort it takes to implement ever&ever iframe shoppability into your website is minimal. Your web developer can easily add a snippet of HTML onto any of your webpages. This allows you to add an ever&ever tab onto the navigation menu of your website without disrupting any other part of your site.

[bctt tweet=”Those who have ever&ever iframed into their websites sell 20% more ever&ever engagements 💍” username=”stullerinc”]

If You Build It, They Will Come

Adding ever&ever iframe to your site adds over 150 ring designs to your online inventory within minutes. Yet, there’s no upkeep on your end. Stuller maintains all the product additions, descriptions, updates, and flawless renders. No maintenance or hosting required! The ever&ever iframe is completely responsive too as it automatically adjusts to the display size of any device. Consider it a quick and easy move to expand your bridal offerings.

And guess what? All of our ever&ever styles are complete with 3C flexibility. They’re also fully customizable with CounterSketch®. This way, you’ll be able to garner more custom design projects, too. Seriously, it’s a win-win.

Get Started Today!

To begin using the ever&ever iframe, you must first be an ever&ever customer. Then, you can set up your ever&ever showcase subdomain in the personalize settings of your account on For help, drop us a line at In your contact request, be sure to select the Showcase Mode Support option in the dropdown menu.


Morgan Waters

I've been with Stuller since 2013 • Played violin since the age of three • Graduate of Millsaps College in Jackson, MS & forever a Liberal Arts enthusiast • Managed in-store marketing & retail promotions at a local jewelry store while in college • Love hot yoga followed by lazy brunch on Saturday mornings.