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Riley Sevel

spring pastel gemstones
Diamonds & Gemstones
Riley Sevel

Sell With a Story: Pastel Gemstones for Spring Fashion

As the days grow longer and flowers begin to bloom, spring invites us to refresh and embrace new beginnings. In fashion, this means a shift toward lighter, airier aesthetics — including jewelry that reflects the season’s fresh energy. Pastel hues take center stage, offering soft, dreamy color palettes that feel both elegant and effortlessly wearable.

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Stuller Birthstone Inspirations
Birthstone Guide
Riley Sevel

Sell With a Story: Birthstone Inspirations

Birthstones have long held a cherished place in the world of jewelry, offering a touch of personalization and historical significance. Traditionally, each month is associated with a particular gemstone, bestowing the wearer with symbolic meaning. As market trends evolve, so do customer preferences. Today, personalized and unique jewelry choices are in demand, leading you to explore a wider array of birthstone options for your business.

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yag (yttrium aluminum garnet) alternative gemstones
Diamonds & Gemstones
Riley Sevel

Sell With a Story: YAG (Yttrium Aluminum Garnet)

A gemstone is making waves and a ressurgence in the jewelry industry — YAG (Yttrium Aluminum Garnet). Originally developed for laser technology, YAG has since evolved into a stunning, high-quality gemstone with exceptional brilliance and vibrant color. With its growing popularity as a customizable and affordable alternative to natural gemstones, YAG is becoming a go-to choice for jewelers and consumers alike.

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valentine's day gift guide
Inspiration & Trends
Riley Sevel

7 Jewelry Style Trends to Love for Valentine’s Day

You can feel the season of love in the air! As Valentine’s Day approaches, those filled with the spirit of love are on the hunt for the perfect expression. Whether romantic, familial, platonic, or self-directed, every form of love deserves to be celebrated with a unique and meaningful piece of jewelry.

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