Tag Results: customer events

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Utilize Scheduling to Amp Up Your Social Media Strategy

Work smarter, not harder by scheduling out your social media posts in advance

It’s a given that managing your business’s social media platform is hard, especially when you have more important things to do (like run a business). But did you know that in 2019, at least 90% of U.S. businesses used social media for marketing purposes? That’s why it’s important to stay read more…

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Heidi Lowe’s Unexpected Good Fortune

Focusing on business and education during COVID-19

We feature Heidi Lowe in the new ftb on education, which is out now. During her 30 years as a jeweler in Rehoboth, Delaware, she has divided her time among custom jewelry for her clients, creating her own designs, and teaching jewelry classes both at her studio and universities. With read more…

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Doug Meadows Goes the Distance

The Atlanta store owner shares his story of training jewelers in Zambia

In late February 2019, Doug Meadows left the comfort of his Atlanta store far behind and traveled to Lusaka, Zambia. He’s there to teach a class of eager pupils, a group of young women ranging in age from 18 to 30. This was no ordinary class and not just because read more…

FTB-Education-2020-Blog-Dianna-Rae

Dianna Rae’s Creative Haven

Using educational experiences to build meaningful customer relationships

In 2014, Dianna Rae opened Dianna Rae Jewelry in Lafayette, Louisiana, and it soon became the city’s custom design mecca. Its custom made interior is an airy, light-filled space that exudes her welcoming presence. And the cases feature stunning custom designs by Dianna and the store’s other two designers. Custom Creation  read more…

Roll into the Roaring ‘20s With Stuller Events

See what jewelry industry events we’ll be attending or hosting at our headquarters

You’ve poured your blood, sweat and tears into your small business. You’ve been carefully laying brick on brick to build the foundations of your empire. Paint your palace gold, and roll out your new business plans with style and skill. This is the year you drive your business into a new read more…

Johana Ingram Harold Studio Stuller Blog FTB

Visions of Johanna Ingram: Jeweler and Teacher

Read how one young jeweler sets herself apart from the competition

These days, one hears much about the rise of the gig economy. One day you may jump into an Uber and discover the driver is your old schoolteacher out hustling a few bucks. But for jewelers, the side hustle is nothing new. Jewelers have always been multi-faceted, changing their offerings read more…

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Customer Events: Casting in Seattle

How Goldmine Design drives foot traffic with creativity, charm, and a unique casting experience

When you have 450 square feet of space to run a manufacturing facility, you make every inch count—and Seattle-based Goldmine Design has been doing just that since 1994. Sitting street-side off Seattle’s 1st Avenue, Goldmine has turned a small workspace into a jewelry-making powerhouse complete with dreams turned realities, a read more…

Advisory Panel Event Betty White Jewelers Customer Events

Customer Events: Assemble an Advisory Panel

Offer the exclusive opportunity to preview your newest items

Understand your clientele – Host your own Advisory Panel event!   How do we generate more foot traffic? How do we attract a younger audience? As in most retail stores, this is our constant burning question. It’s one thing to point out how we differ from our competitors offering a read more…

Stackable Sessions Customer Events

Customer Events: Stackable Sessions

Host your customers to foster creativity and lasting connections

What better way to connect with customers than to work hand-in-hand with them fostering artistry and creating a custom stackable design? As jewelers, I believe we’re natural mentors. And the most rewarding teachings are the opportunities to share our craft with others, guiding them to create as we do. Our read more…

JCK Las Vegas Wrap Up 2017

These products had jewelers placing the big bets

Every year thousands of retail jewelers flock to Las Vegas to shop the latest and greatest products and services from hundreds of vendors from all over the world. And much to our team’s delight, despite the fact the show moved from the weekend to the regular workweek, traffic seemed a read more…

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