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Business Savvy
Hunter Trahan

Jewelry Consumer Insights — Digital Trends in Q1 2024

When I started my digital marketing career in 2011, a funny little quote stood out to me that has never left my mind.

“The best place to hide a dead body is the second page of Google.”
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The message is simple: if you want to be found on Google, you need to rank at the top of search results.

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Inspiration & Trends
Paige Oliver

Finding Inspiration: Spring 2024

Findings have been the backbone of Stuller since day one when Matt Stuller began the business almost 54 years ago. The quality and selection of findings significantly contribute to the quality and success of a jeweler’s work, ensuring that their creations are visually stunning, long-lasting, and function as intended.

Our product design, merchandising, and social media teams have joined forces to bring the most on-trend and innovative findings and components to you. We hope our Finding Inspiration reels on Instagram spark your imagination. What will you create next? Find your inspiration with findings from Stuller.

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Taylor Swift Red Jewelry
Inspiration & Trends
Emily Graffagnino

Stuller Trend Report: Spring 2024 Edition

Red has been a powerful color trend in the fashion world within the last few months. Let’s be honest though, red is timeless. Therefore, don’t worry about investing in some fun things. Trust me, your customers will be wearing this color for many years to come.

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Inspiration & Trends
Tori Olivier

Enhance the Sparkle: New Year, New Case Displays

Whether you’re just starting out or seeking to enhance your current displays, Stuller has you covered. We offer all the jewelry displays you need to create an unforgettable experience in your store. Read on to discover all the latest displays and get ready to enhance the sparkle.

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Catalogs
Paige Oliver

Findings Friday Part 4: Find Out How Stuller Makes It

Findings are crucial for a jeweler as they serve as the building blocks that bring a piece of jewelry together and ensure its durability, functionality, and aesthetic appeal. These small metal components connect different elements of jewelry and come in various materials, finishes, and styles — providing versatility and limitless possibilities for customization to meet customers’ preferences.

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Catalogs
Paige Oliver

Findings Friday Part 3: Find Out How Stuller Makes It

Findings are essential for jewelers as they play a crucial role in the construction, assembly, and aesthetics of jewelry pieces. If you are familiar with the Stuller story, then you know that findings have had a very special place here since the early days when Matt Stuller drove the backroads of the South — selling and delivering findings out of the trunk of his Nissan 240Z.

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Business Savvy
Cheryl Robichaux

The Dog Blog: Meet A Few Jewelry Store Mascots

In the bustling world of retail, jewelry stores are known for their elegance, sophistication, and the ability to make customers feel special with stunning collections. However, what truly captivates our hearts and brings an unexpected charm to these stores are their lovable dog mascots. These jewelry store mascots, adored by both staff and customers, play a vital role that goes beyond just being a cute face.

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Business Savvy
Kori-Kate Comeaux

Proven Strategies for Jewelers Who Want to Create Engaging Content

Posting on social media can be overwhelming. One way to ensure you stay on top of posting consistently is to plan out your weekly or monthly post calendar. This is a great way to look at upcoming holidays, promotions, and trends to ensure there are no missed opportunities for your brand on social.

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