Tag Results: Social Media Strategy

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Social Media Strategy Overhaul Before the Holidays

Optimize your social media strategy just in time for your busiest season

Alright jewelers, it’s time to suit up. The holidays are quickly approaching. From cleaning your cases, to stocking up on the right tools and product for those holiday projects, there are a plethora of things you can do during this time. I’m here to say this: use this time to read more…

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Use the Summer Months to Strengthen your Social Strategy

Tips to build your social platforms in the months ahead

Ahh, sweet summertime has arrived. It’s hot, kids are out of school, and people are exhausted. That being said, summertime in the jewelry industry is typically a slower season. There are not many peak selling holidays and folks are just trying to save money during the hot months. While you read more…

Utilize Scheduling to Amp Up Your Social Media Strategy

Work smarter, not harder by scheduling out your social media posts in advance

It’s a given that managing your business’s social media platform is hard, especially when you have more important things to do (like run a business). But did you know that in 2019, at least 90% of U.S. businesses used social media for marketing purposes? That’s why it’s important to stay read more…

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How to Use Instagram Insights to Inform Your Social Media Strategy

3 simple steps to amplify your social media success on Instagram

Social media has made a huge impact on how businesses advertise their products or services. Working in the field, people constantly ask me, “Hannah, how do I start using social media to my business’s advantage?” Honestly, we’re always learning and evolving our strategies, but I do have a few tips read more…

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How to Use Facebook Insights to Inform Your Social Strategy

4 simple steps to determine what and when to post using Facebook insights

Social media plays an imperative role in almost any company’s success. However, as most are finding out, it goes beyond just posting photos of products and responding to customers online. Having an effective social media presence takes time. And time is money, am I right? So, let’s make sure we’re using social read more…