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selling solutions

Business Savvy
Taylor Dizor

Everything to See at Stuller’s 2025 JCK Las Vegas Booths

The countdown is on! Team Stuller is packing our bags, finalizing our lists, and getting ready to head to Nevada for the biggest show of the year — JCK Las Vegas. There’s nothing like the energy of this event, and we can’t wait to see familiar faces, meet new ones, and show you everything we’ve been working on to bring your business to new heights.

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Business Savvy
Taylor Dizor

How to Re-Engage Your Customers This Spring

There’s something about spring that inspires a fresh start. As customers step out of winter hibernation and begin shopping for meaningful gifts, special occasions, or simply a treat for themselves, now is the perfect time to refresh your store and re-engage your audience. Small updates can spark big results — helping you attract attention, tell new stories, and create an experience that keeps customers coming back.

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Business Savvy
Taylor Dizor

Are In-Case Jewelry Selling Solutions Worth the Investment?

Choosing the right styles that will sell, investing your money where it makes the most sense, creating the right setup, and having solutions to every customer’s needs — there are many decisions that go into having a successful showcase within your jewelry store. These types of decisions can be stressful because each decision comes with a risk. So how do we go about minimizing the risk and maximizing the reward in the retail jewelry space?

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ever and ever bridal program
ever&ever®
Katelyn Meche

New and Exciting Updates to ever&ever®

Since 2015, ever&ever® has helped jewelers bring creativity and uniqueness to every couple through the power of custom jewelry design and a one-of-a-kind shopping experience. Jewelers around the world have found success in bringing each customer’s vision to life.

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Inspiration & Trends
Taylor Dizor

A Comprehensive Sneak Peek at JCK Las Vegas 2024

The clock is ticking and we are counting down the minutes until Team Stuller is on our way to Las Vegas for the annual JCK trade show! This is such an exciting time of year for us as we get the chance to meet incredible jewelry professionals from around the world, hear their stories, and help connect them to solutions that will change their business.

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Get Started in Merchandising Your Showcases
Business Savvy
Cheryl Robichaux

Get Started in Merchandising Your Showcases

Having well-stocked showcases with all the essential pieces will enhance the overall aesthetic appeal of your store, creating a welcoming, professional environment. Our merchandising experts have put together this list of 10 essential selling systems and solutions to help you get started.

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Customization
Taylor Dizor

A Jeweler’s Solution to Custom Jewelry Manufacturing

It should come as no surprise that your customers are looking for custom jewelry solutions. Custom jewelry is an $8.5 billion industry in the United States and is recession proof. Worldwide it is an $18–21 billion industry and growing fast. Particularly with couples, customization is booming.

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