Fiery Moissanite: A Perfect Choice for Bridal Designs
One look at the pristine brilliance of Moissanite makes it easy to understand its growing popularity for engagement rings, anniversary and eternity bands, and men’s bands. This gorgeous, lab-grown gem offers more than its across-the-room sparkle. Its high durability (9.25 on the Mohs scale) and affordability make it increasingly attractive to couples who want new choices for their bridal rings.
Couples vary in how much they want to spend on an engagement ring, reflecting their priorities. Today, many want a larger stone without breaking the bank to buy it. Others seek an “eco-friendly” gem and still others choose to save for a down payment on a house, extensive travel, and other personal commitments. Moissanite makes all these priorities attainable. We offer Charles & Colvard Forever One™ and Stuller Moissanite™ in many shapes and sizes. Both come in a range of melee sizes so customers can delight in elegant accents to their heart’s content.
Diamonds — natural and lab-grown — claim much of the bridal market, but they face competition from Moissanite. In 2017, Pinterest searches for Moissanite engagement rings rose by 297%, and the trend continues. A one-carat natural diamond will cost a minimum of 5K to 6K (approximate retail) and even more if the couple wants a larger stone. A DEF 6.5 mm Moissanite — the equivalent of 1 CT — costs a fraction of a comparable diamond, retailing for up to $810 triple key for a Hearts & Arrows cut. Larger stones from 7.5 to 8 mm DEF, approximately a 2 CT stone, retail from approximately $975 to $1,800 at triple key. A natural diamond in that size would cost thousands more, at significantly less than triple key.
Some environmentally conscious customers feel attracted to Moissanite because it’s lab-grown, not taken from the earth. Moissanite developed this way out of necessity. In the late 19th century, Henri Moissan discovered tiny crystals of natural Moissanite in a meteorite crater. Since then, no one has found this sparkling stone in sizes and colors suitable for jewelry. The race began to grow it in a lab and it took close to 100 years. So, when Charles & Colvard first created Moissanite in 1993, it was an impressive achievement though the stone was not colorless. The company persisted, and in 2015, they introduced their crowning glory, Forever One™, available in DEF and GHI. This fired up Moissanite’s bridal breakthrough. Today, we carry colorless and near-colorless Forever One by Charles & Colvard and Stuller Moissanite in a host of shapes to tempt any bride.
Continuing our celebration of Stuller’s Year of the Wedding™, we are highlighting stunning engagement rings and the Stuller associates who wear them.
Behind every ring is a unique story. The spark, the first date, meeting family members, the first trip together, the proposal. Everything from the moment you meet to the moment you say “I do” builds on an epic story worth sharing. For Stuller graphic designer Marci, reminiscing on those moments with her husband Josh are particularly special now that they are about to embark on a new journey together as parents. More on that to come.
This is Marci and Josh’s ring story.
Setting the Scene
Marci and Josh had a unique start to their relationship. In the world of online dating, it’s sometimes hard to meet someone in person without some assistance. Friends of Marci, who also worked at Stuller, approached Marci about potentially setting her up with their friend Josh. Marci was not too eager to go on a blind date, but eventually agreed.
On their group bowling date, “it was as awkward as a group date can be and as blind as a blind date can be in the world of social media. I for sure looked him up online before showing up,” Marci said.
While Marci may have thought the first meeting to be awkward, she stayed on Josh’s mind following the date and he eventually worked up the courage to ask her out on a solo date.
The Perfect, Modern Trend
As you might have guessed, things progressed very well for Marci and Josh onward. For nearly two years, their relationship grew and then it became time to consider the next step.
Working in the marketing department at Stuller, Marci has studied thousands of engagement rings. So you can imagine that there was a list of features and styles that she liked. That is, until the day she found the one she loved. While assisting in a photo shoot, she found what would ultimately be THE one. Immediately, she took a picture of the ring and sent it to Josh along with an item number to make sure he got the hint.
“Noted,” he replied. With the help of public relations and social media manager Nichole Guillory, he began to create her dream ring.
While not particular about many of the details going into the ring, Marci provided some guidance to Josh. She was partial to a moissanite center stone and preferred yellow gold or rose gold.
In the end, Marci’s engagement ring was a simple, yet beautiful rose gold solitaire (122004) with a crown setting. The center stone is a 7.4mm round-shaped colorless Charles & Colvard Forever One® Moissanite. Josh wanted his band to match Marci’s so she got him a lightweight comfort fit half round band (IRL11) made in rose gold, a very trendy style for men’s bands.
As a special touch to his band, Marci worked with Stuller’s CAD/CAM Services to inscribe a little note on the inside of the band. “Love, Marci” accompanies their wedding date to serve as an eternal reminder of their new beginning.
Full Circle Moment
There is something else special about Marci’s wedding band that really touches the heart. To provide some background, Stuller was not Marci’s first job in the jewelry industry. She began her journey in jewelry at a local jewelry store in Opelousas, LA while in high school.
Mornhinveg & Castille has been a loyal Stuller customer for nearly 40 years. In fact, Marci was first introduced to Stuller while working as a holiday gift wrapper there at the age of 15. She was a part of the Mornhinveg & Castille family through high school and even during college. For her, it only made sense to honor where she came from.
When she went to visit the showroom, she was greeted by current owner and former Stuller associate, Eric Castro. He was able to give her a perfect buying experience and helped her find the perfect band. She found a beautiful rose gold diamond-set wedding band to match her ring and Josh bought it right out of the case.
This band now serves as a reminder to Marci that you never know where life will take you and how parts of your past can come back to make your future that much brighter.
With the rings in hand, all that was left to do was to seal the deal by popping the question. But it did not happen how Marci thought it would.
Part 1 – She Thought
There was a moment when Marci was sure that Josh was going to propose. They were traveling to a friend’s baby shower out of town when they decided to make a weekend out of it. What better way to spend a weekend getaway than at a charming bed and breakfast?
For an afternoon outing, they decided to visit the local state park. When they arrived, Josh pulled out a picnic basket Marci wasn’t expecting. They enjoy a picturesque walk followed by a magical picnic complete with wine and a cheese assortment. While they were eating a deer came out of the woods and Marci was sure this was a sign that this outing was something out of a movie.
She was so sure that he was going to use that moment to propose. But the moment did not come that weekend, much to her dismay. Although she will admit it was a wonderful weekend that she enjoyed spending with him.
Part 2 – The Real Deal
Keeping her anxiousness to herself, they returned home. But Marci didn’t realize her real surprise was soon coming. The following week, Josh asked Marci to join him for a trip to Avery Island’s Jungle Gardens – home of the Louisiana famous McIlhenny family’s Tobasco® hot sauce factory just south of Lafayette.
She felt a feeling of dejá vu as he brought along another picnic basket on their walk through the gardens. When they arrived at their picnic location, he opened the basket to reveal a dozen roses along with a letter. In the letter was a note to Marci that expressed how he felt about her and presented a very important question.
As she finished the letter and looked up, Josh was waiting on his knee with the ring in hand. After she gave an enthusiastic “YES!”, they joined their families who were waiting for them at a local brewery. They were all in on the plan.
Two Plus Two
Marci and Josh have a beautiful love story that is complemented by gorgeous rings that carry special meaning behind them. These rings tell their story – one as unique as their love. And now they prepare for that love to grow exponentially. After three happy years of marriage, Marci and Josh are expecting twin baby girls to be born next month!
We wish the ultimate happiness to the soon-to-be parents and are sure their love will last as long as their cherished rings that symbolize a lifetime of commitment, stories, and new beginnings.
Pick out your favorite Stuller ring story from the others featured on our blog.
These days, consumers are interested in environmentally and socially responsible products. According to a 2015 Nielson report, 66% of global consumers are willing to pay more for sustainable goods. Yet, they don’t want to sacrifice beauty or quality in their search for sustainability. New-age customers are drawn to products like moissanite because it’s lab-created while maintaining extraordinary optical properties that deliver extraordinary value.
Moissanite engagement and wedding ring purchases are soaring as more and more couples seek products they feel are eco-friendly and socially conscious. So, Charles & Colvard presents a sneak peek at the hottest moissanite bridal trends emerging this year–
Moissanite Solitaire Engagement Rings
Beautiful, classic solitaires never go out of style. Consumers love them because they can purchase moissanite solitaire stones in a variety of shapes and sizes, especially thanks to sizable Forever One™ Exotic Gems. Plus, solitaire settings go with everything! This year, we’ve seen classic round gemstones outperform all other shapes in solitaire settings, but fancy cuts like ovals and pears are on the rise.
The popularity of halo engagement rings has continued to grow throughout the years due to their added sparkle and stunning look. When it comes to moissanite engagement rings, halos are an attractive option for consumers looking for a bold look that exudes brilliance from every angle. Moissanite halo engagement rings can take on a variety of center stones, however, cushions, rounds, and ovals are favored by today’s consumer.
Three-stone moissanite engagement rings are having a moment, thanks to Meghan Markle and Prince Harry’s engagement. While the classic three-stone ring with matching side accents has always been popular, pairing a large center stone with complementary shapes is the latest trend we’re seeing in moissanite engagement rings. Additionally, we’ve seen larger settings with total carat weights of +3.00-4.00 on average.
It’s no secret, moissanite delivers unique value to the consumer. Charles & Colvard’s Exotic Gems are the perfect example. As consumers search for high-quality products that are accessible and value-driven, they also want bespoke engagement rings with large, luxurious gemstones. Moissanite makes these aspirations attainable. Ranging from six to 15.5 carats, Exotic Gems offer consumers the ability to design extravagant, custom engagement rings.
Charles & Colvard Moissanite Exotic Gems
At a lesser cost than a comparably sized diamond, these gemstones are crafted from the highest quality moissanite and guaranteed to fall in the colorless to near-colorless range. And with a wide range of shapes to choose from — including cushion, emerald, hearts and arrows, oval, pear and radiant — Exotic Gems offer your consumers the opportunity to design a stunning ring that embodies their character.
As moissanite bridal trends continue to change throughout the years, we see a few steadfast designs and shapes that maintain their popularity. Which styles sell best in your store? Let us know in the comments below!