Tag Results: gems

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Sell with a story: Red, White, and Blue stones

There are few color combinations as iconic to the United States of America as red, white, and blue. Creating a color collection as classic as little pinwheels this time of year is super easy with many gemstone options in a plethora of shades encompassing red, white, and blue. Below we read more…

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Pearl Points: Varieties, Characteristics, and How to Sell Them

Facts to better educate customers on Pearl Styles

Pearls—cultured and natural—are experiencing a renaissance in fine jewelry! Thanks to fashion designers who’ve been affixing them to runway creations, jewelry designers who see their creative potential, and consumers who crave uncommon and one-of-a-kind masterpieces with decadent luster, pearls are in a prime position to continue gaining more significance. To read more…

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Sell With a Story: Spectrolite

Let me introduce you to the dark and broody cousin of Moonstone. When Moonstone is Hairspray, Spectrolite is Phantom of the Opera. When Moonstone is a bright summer day, Spectrolite is a cold dark night lit up by the bewitching northern lights. Known as the transformation stone, Labradorite (according to read more…

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Sell With a Story: Tanzanite

Broader color variations offered from this classic gem

Everyone has a favorite gemstone, whether it’s classic blue, cheeky pink, sunny yellow, or icy white. Sell With a Story is here to help expand those horizons and turn even the most timid gemstone purveyor into a strong-selling, gemstone enthusiast. This time, I’m going to discuss the mineral zoisite and read more…

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Sell With a Story: Speckled Quartz

Get to know one of the most unusual varieties of quartz: Speckled Quartz

I am so excited to introduce you to one of my favorite new stones: speckled quartz. I first saw this curious and unique material when I was at the Intergem show in Idar-Oberstein, Germany. Idar’s rich gem mining and cutting history continue with the addition of this otherwise overlooked variety read more…

Sell With a Story: Tourmaline Gemstones

Learn some basics about captivating, colorful tourmaline gemstones in this installment of Sell With a Story

Every design can benefit from a well-placed pop of color — and there’s perhaps no gemstone better suited for this than tourmaline. With its clean lines, elongated crystals, and range of colors, tourmaline gemstones are just what you need for eye-catching, vivid center stones. A more contemporary design might use read more…

Show Your Spirit with Spooky Gems

Stones that scream with Halloween personality

Planning to look freaky fabulous this Halloween? Pick your monster and perfectly spooky gems to match! Dracula Count Dracula is known for his devilish charm. And like this beloved vampire villain’s favorite dinner, Rubies reflect a deep blood red similar to what runs in the veins. Fiery and romantic, showing brilliant depth and intensity, the red hue read more…

Sell With A Story: Tsavorite Garnet

Garnet comes in many colors — beautiful, richly hued, readily available, and, for the most part, reasonably priced. But we have a couple of exceptions, rare members of this family that command particular attention. Tsavorite is one example. Thank goodness for the buffalo In 1961, Scottish geologist Campbell Bridges was read more…

Sell With A Story: Lapis Lazuli

High quality lapis has such an extraordinary color that, once seen, you can never forget it. This intense, brilliant blue defies easy description. Across all cultures blue is chosen as the favorite color and it is considered calming. But personally, I find lapis blue a lavish exciting color that grabs read more…