Tag Results: Blue Sapphire

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Introducing Classic Blue: Pantone® 2020 Color of the Year

Classic Blue rings in a new decade to instill calm and confidence

Classic Blue: 2020 Color of the Year Last week, the color aficionados at the Pantone® Color Institute announced Classic Blue — a timeless, enduring hue — as the 2020 Color of the Year. This tranquil shade is suggestive of our desire for a dependable and stable foundation as we cross read more…

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5 Gemstone Superstitions and How to Use Them to Sell More Stones

Explore these spooky fantasies and folklore about your favorite gemstones

Not too long ago, we explored six jewelry superstitions and explained how to use them to your advantage. This time, we’re back to discuss five spooky gemstone superstitions just in time for Halloween!   Remember, storytelling sells. Perhaps the gemstone superstitions below will help to seal the deal on a few gemstones read more…

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Sell With a Story: Blue Sapphire Gemstones

Read more about the mystique and allure of September's wildly popular birthstone

Blue Sapphire gemstones set the standard by which other blue stones are measured. Their breathtaking blue and radiance have captured our imagination for millennia. As one of the “big three” precious stones, Sapphire’s many, many fans reach far beyond September birthdays and 45th anniversaries. How does it hold so many in read more…