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4 New CounterSketch Features to Boost Custom Design

Find out how the new CounterSketch update will benefit your business

Whether you’re a polished power-user or a starter to the software, the custom design capabilities using CounterSketch® are undeniable. And on July 11, 2017 all customers in good standing will receive a CounterSketch update with new features and functionalities. With significant changes to the software on the horizon, CounterSketch Academy will be available at no charge to existing customers through July 31, 2017. Additionally, our Solutions Product Manager Heather Kutzman will hold a series of webinars to walk through new software functionality and user interface changes. Visit for more information on new CounterSketch features and training details to come.

So to preview the new CounterSketch features, picture yourself welcoming a prospective couple into your store. Their endearment is immediately evident and it’s clear they’re in search for the perfect engagement ring. You lead them to your best-sellers, and though they admire a few top contenders, the smitten couple longs for something more. After engaging in conversation over a physical piece of jewelry, you’re able to transition to a digital experience with CounterSketch software spotlighted on the big-screen. Together, you and the couple design the ring they love, using new CounterSketch features that simplify the experience.


Start Screen CustomizationNew CounterSketch features start screen customization

Start out on the right foot. New CounterSketch features allow you to personalize the software’s look and feel to reflect your brand. Users can now customize the start screen to reflect their unique branding and workflow. Easily edit design tiles, create custom tiles, and link to any website or Stuller Showcase™ directly from your CounterSktech Studio start screen. This added feature allows you to create continuity in your branding, complete with custom colored tiles and backdrop to match your store’s coloration.

Introduced by popular demand, this functionality will help to make the software all your own. It’ll enable you to organize your start screen in an arrangement that works best for you, allowing you to point, click, and master your personalized program. From the start, your couple will witness your proficiency in custom design using CounterSketch.


New Showcase Search

New CounterSketch features search function

Spend less time searching and more time creating. One of our favorite new CounterSketch features lets you search more precisely to rapidly filter through thousands of models. With new material choosers and design filters to simplify the search process, users can view designs from all viewpoints and quickly select the best style for their current project. Also, enhanced design details allow for easy model selection. Finally, default new material and ordering settings to your liking to reflect your workflow.

We’ve also included touchscreen-enabled search to enhance the creative experience, allowing your eager couple to actively participate in the search process. Filter designs by center shape, setting, style, design elements, and more to quickly translate your customers’ taste.


New, Enhanced Freehand Tools

New CounterSketch features save freehand designs

Utilize new Freehand tools to bolster creativity.  Another one of our favorite new CounterSketch features, new Freehand tools bring new models and greater functionality based on CAM standards. Here you’ll find a greater level of customization with Customize and Freehand modes now merged to create a seamless design experience. With over 150 new freehand parts, enhanced part menus, and large design details for simple component selection, CounterSketch is now more powerful than ever! A new Flip Mirror feature adds countless new iterations of existing freehand parts. Also, create, save, and reuse personalized freehand parts within the user part library.

Additionally, Polar Array goes beyond round stones, to accommodate all stone shapes in our library. The center of polar array can also be repositioned to incorporate side stones and other accents. Enhanced grouping features allow for quick and consistent relocation of freehand parts. In short, with the new design possibilities, your participating couple will be blown away by their many options.


Seamless Markup Strategy

New CounterSketch features seamless mark up strategy

Keep your markup strategy consistent. You can now configure CounterSketch to use your profile and Stuller Showcase™ pricing. Choose the new mark-up option to ensure consistency in CounterSketch Studio and mirror your Stuller Showcase margins. This will safeguard synergy across all Stuller’s digital offerings and avoid any pricing blunders when working with your interactive couple. This seamless integration will help to calm the closing process and bring you one step closer to creating the happy couple’s exceptional engagement ring.

Visit for more information on new CounterSketch features and training details to come. Also, for more CounterSketch applications, check out how to use custom design to attract media attention here.


Doug Menefee

I joined Stuller in December 2016 • Ironically, my first company helped launch in 1997 • I attended the University of Louisiana at Lafayette • Recipient of an Air Medal for my service as Flight Medic during Desert Storm • Twice recognized by state Louisiana Governors as the Innovator of the Year • When I'm not on a computer, I'm fishing from my kayak in the marshes of Louisiana • Our Great Dane, Moose, has his own Facebook page (we don't talk about the cat)