Yes, it’s really Engagement Season
Who doesn’t love this time of year? With the holiday season upon us, there’s electricity in the air! Luckily for retailers, Black Friday sales and Cyber Monday sales were incredibly strong this year. Hopefully, this signals an even stronger holiday shopping season in the weeks to come.
But did you know we’re also experiencing peak Engagement Season, too? That’s right! Statistically speaking, engagement seasonality spikes sharply in November, rising through December and peaking around New Years. The engagement hype even extends into February, lasting up until Valentine’s Day.
So, Seize the Season!
With this valuable information at hand, now’s the time to stock up on the trendiest engagement rings and styles to fulfill any demand. We expect custom designs to dominate again this year, however, we’re also eyeing a few trends that seem to be exploding this Engagement Season. Take note.
Stock these top styles just in time for the 2018-2019 engagement season—
1. Angular Engagement Rings
From baguettes and trillions to geometric edges, brides-to-be this year want all the angles in their dream engagement rings. So, whether it’s Art Deco-inspired nostalgia or ultramodern kite-shaped diamonds they’re seeking, keep these sharply defined trendsetters top of mind.
2. Halo-Style Engagement Rings
Halo-style engagements just keep coming back around! And lately, we’re noticing plenty of eccentric shapes like pear, emerald, and marquise center stones wrapped in single and even double halos. Plus, colored stones like morganite and opal are receiving the halo treatment, too!
3. Gemstone Center Stone Engagements
Those who wish to break from convention are seeking non-traditional gemstones for their engagement ring centerpieces. From emerald to ruby to London Blue Topaz, colored center stones appeal to the modern woman who dares to be different.
4. Cluster Engagement Rings
Today’s fashion scene is flooded with the notion that more is more. So naturally, cluster engagement rings fit nicely into this trendline. Brides are gravitating toward sparkling showstoppers that command attention and captivate onlookers.
Shop Engagement Season Trends on Stuller.com
Which styles are selling best in your area? Let us know in the comments below!
