Over the past year, our Tools Department has spent countless hours developing the 2016-2017 Tools Catalog. They researched years of your comments from past catalogs to give them a guide as to what to keep, what to discard, and what to enhance for this new book.
And one of those enhancements is the introduction of icons to guide you in making the best purchase for your needs. Jason LeMaire, Product Director of Tools, reviews these newest – and coolest – catalog features that you need to know about.
Stuller’s manufacturing facility covers over 350,000 square feet, meaning we make a ton of product every day. We, like you, have our favorites and trusty go tos to get the job done efficiently. For this go ‘round we decided to insert an icon next to products we use letting you know that if they work for us you’ll probably love them, too.
2. Video Icon
You need resources to help you decide which products work best for you and your unique situation. In addition to adding more product details in the catalog, we’ve also added a play icon near products that have videos on Stuller.com. Use the product videos to be fully informed about the features and benefits of these items.
3. Stuller Exclusive Icon
As you know, Stuller is a jewelry manufacturer. Many of the products you use everyday so do we. And, we also get just as frustrated when the tools we use fail. Over the years Stuller has learned more about what makes those products fail and have learned a thing or two about how to make them better. So, we’ve developed a line of our own that we want you to know about. When you see the Stuller Exclusive icon you’ll know these products have our official seal approval [because we made them.
These are just some of the improvements to our over 600-page book. I’m confident that with over 400 new items this catalog, you’ll find everything you need to operate your bench successfully. We’re really excited about this book and hope you love it. Leave us some comments below to let us know what you think!