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Five Looks Inspired by the Stars of the 2021 Met Gala

Celebrities and notable figures from across the world gathered in New York City last night for the greatest night in fashion: the annual Met Gala. The Gala, chaired by Vogue’s Editor-in-Chief Anna Wintour, is a fundraiser to benefit the Metropolitan Museum of Art’s Costume Institute. For decades, the Met Gala has been a night of high fashion, star-studded celebrity appearances, and bold statements — last night being no exception.

As a lover of celebrities and their fashion statements, you can imagine last night to be my personal version of the Super Bowl! Coming off of a two-year hiatus due to the COVID pandemic, the stars of the red carpet did NOT disappoint. I teamed up with Taylor Beadle and Shelby Brignac from Stuller’s Fine Jewelry team to look for inspiration on the red carpet. Our goal was to pick jewelry pairings inspired by the stunning ensembles of our favorite celebrities. While we would have loved to feature all attendees, we picked a handful of icons we simply had to mention.

Here are our top 5 stars of the 2021 Met Gala and jewelry pairings we’d choose based on their outfits.

Anna Wintour

 
 
 
 
 
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A post shared by Oscar de la Renta (@oscardelarenta)

A true fashion industry trailblazer and fixture, we would have seriously missed out if we didn’t give a callout to the chair of the Met Gala and Vogue editor-in-chief herself. First to arrive to greet her guests, Anna Wintour donned a colorful floral dress and we were instantly inspired.

Keeping with the floral motifs, we chose a pairing of Stuller’s new floral necklace (88067) and floral signet ring (57724) set in yellow gold. To add a pop of color, reflecting the vibrant flowers in her dress, we chose a gemstone line bracelet (651742) that comes in options with Blue Sapphire, Ruby, or Emerald.

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Billie Eilish

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A post shared by Oscar de la Renta (@oscardelarenta)

If you’ve kept up with the rising career of Billie Eilish, another co-chair of the Met Gala, then you would have been absolutely shocked by her look last night. Known very well for her dark, punk, and baggy clothing fashion statements, last night was a departure in which she challenged herself to reach outside of her comfort zone. She absolutely glowed in a peach-nude gown with a massive train that trailed down the stairs of the red carpet behind her. When asked about her inspiration, she mentioned classic Hollywood stars, such as Marilyn Monroe.

This nod to classic style with a twist inspired us to do the same. We immediately would put together pieces from our new additions to the Modern Brilliance® collection where we have paired lab-grown diamonds with pearls. Our lab-grown diamond and cultured freshwater pearl earrings (688845), necklace (688847), and drop earrings (688846) are the perfect complement to styles where classic meets modern.

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Timothée Chalamet

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One of the co-chairs of the Met Gala event, Timothée Chalamet definitely did not disappoint. The American actor chose a more subtle black and white color palette for his ensemble, but it did not lack sophistication.

From his outfit, we were inspired to choose pieces that spoke to his monochromatic theme. Our diamond and Onyx negative space ring (688826), diamond and white enameled lock charm/pendant (688834), and black onyx pendant (88122) could all come together for a simple, yet elegant combination.

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Yara Shahidi

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American actress, model, and activist Yara Shahidi shined and sparkled on the red carpet. Her glittering ensemble not only caught the light, but it also caught your attention with its modern beauty.

This eye-catching look deserves jewelry that shines just as bright in on-trend fashion. New to our Modern Brilliance collection, our new 16 inch 6.75 carat lab-grown diamond line necklace (688853) would be a perfect statement piece. To complement the beautiful necklace, we would add a lab-grown diamond bezel-set ring (653703) and a straight baguette lab-grown diamond ring (688764).

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Eva Chen

 
 
 
 
 
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A post shared by Eva Chen (@evachen212)

To round out the night’s picks, we’d like to recognize Instagram executive and children’s book author Eva Chen. Although not a well-known celebrity in the music or film industry like many of the other attendees, Chen reminds us that guests of the Met Gala span a variety of industries. She made her appearance in a gown with a pop of color that really inspired us.

The rainbow featured in Eva Chen’s gown inspired us to curate our own splash of color with new enameled styles recently added to 302® Fine Jewelry. Enameled heart earrings (688831), ring (688844), and bar earrings (688832) in red, white, and black options add color and intrigue to any look.

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A Night to Remember

With so many fabulous stars on the red carpet, it was nearly impossible to choose only five to feature. Honorable mentions could include several favorites, including Justin and Hailey Bieber, Shawn Mendes and Camilla Cabello, and Kaia Gerber to name a few. After two years of virtual red carpets and socially distant events, seeing last night’s Met Gala truly made for a night to remember.




The 2021 INSTORE Design Awards

Stuller is happy to announce the winners of this year’s 6th annual INSTORE Design Awards. We are so excited to honor these Stuller designers for their hard work and imagination! Our designers were eager to show off the designs that they have been working on during the pandemic.

Let the Stars Align

In the category of Personalized Jewelry, Stuller won 2nd place with our 14K Yellow Amethyst & Diamond Sagittarius Zodiac Constellation Necklace (87512:152:P).

14k yellow amethyst and diamond sagittarius zodiac constellation necklace design

This piece was inspired by the Sun Signs’ constellations and utilized Zodiac birthstones instead of the more traditionally used month birthstones. The featured stones have beautiful color and deep personal meaning, with sparkling dotted diamonds scattered with pierced details. This piece is a very modern, clean geometric take on zodiac jewelry with a clipped corner, dog tag style look.

Classic Meets Modern

For Pearl Jewelry Under $5,000, we placed 1st with our 14K Yellow Cultured Seed Pearl Hoop Earrings (87392:100:P).

14k yellow cultured seed pearl hoop earring design

These earrings are fantastic little pearl hoops as well as a twist on a classic work by stationing the pearls along the outer edges of the earrings.

Lab-Grown Luxury

Stuller won both 1st and 2nd place in the category Laboratory-Created Diamond or Gemstone Jewelry. In 1st place was our 14K White Bezel-Set Graduated Lab-Grown Diamond Earrings (653632:LG604:P).

14k white bezel-set graduated lab-grown diamond earring design

Our design team loves coming up with designs that are mindful of current trends but will stand the test of time. For these earrings, we used a graduating set of our simple bezel settings, set with brilliant lab-grown diamonds that will be sure to turn heads! These elongated diamond-linked earrings have a fluid tapered design that beautifully articulates when worn.

In 2nd place was our 14K White Lab-Grown Diamond Graduated 16″ Necklace (653717:LG101:P).

This piece is an essential yet modern layering necklace. This necklace may be a simple look, but it packs a punch while staying within budget. Our team loves designing styles that utilize the benefits of its stones. With a high carat weight item like this, it is the perfect use for beautiful lab-grown diamonds.

For a Love That Lasts

In the category of Best Engagement/Wedding Jewelry Under $5,000, Stuller was awarded 2nd place with our 14K Yellow 6.5 mm Round Diamond Halo-Style Engagement Ring (124477:137:P).

14k yellow round diamond halo-style engagement ring design

This is a romantic halo engagement ring that our design team loved creating. The oversized proportions of the accents make this piece a modern standout bridal engagement ring while also including an antique feeling. Placing the prongs along the outermost edges gives the halo a delicate look while keeping the stones protected. We enjoy the design challenges in coming up with new halo layouts, as once you layer in stone size, cut, and prong positioning, the creative possibilities are endless! We love playing with all the different looks and combinations that we can create when using fancy accents and stone layouts for a very antique-inspired look.

Look to the Stars

Stuller placed 3rd in Best Necklace Under $5,000 with our 14K Yellow Diamond Moon Phase Bar Necklace (87526:108:P).

14k yellow diamond moon phase bar necklace design

We wanted to create a personal and simplistic piece that tells the story for our 302® Fine Jewelry line. This piece was inspired by all of the celestial, zodiac, and natural motifs we see happening in the fashion and design world. We love using negative space as a design detail, and the diamond accents elevate this piece to feel truly special.

For the Modern Man

In Alternative Materials Jewelry, Stuller won 2nd place with our Black & 18K Yellow Tungsten Grooved Band With Hammer Finish (TAR52125).

black and 18 k yellow tungsten grooved band with hammer finish design

This is a contemporary take on a classic band in a popular black and hammered finish with Black PVD and a gold highlight. The off-center groove helps to accentuate the flat band’s proportions by making this a very modern look. This band was designed with a hip groom in mind for those who aren’t looking for the standard half-round band.

Shine Bright Like a Diamond

Stuller won 1st place in Best Bracelet over $5,000 with the 14K White Diamond Curb Bracelet (BRC822:601:P).

14k white diamond curb bracelet design

This standout bracelet was designed to have a fluid movement and a concealed clasp, with diamond accents along with the oversized curb chain links. The bracelet was intended to move with the wearer while catching the perfect light at any angle. A fabulous bracelet to wear alone or nest well with any well-curated wrist stack.

A Touch of Color

For Best Earring Under $5,000 category, Stuller placed 3rd with the 14K Yellow Multi-Gemstone & 1/5 CTW Diamond Hoop Earrings (87445110:P).

14k yellow multi-gemstone and diamond hoop earrings

These fun-loving earrings were designed to have a stacked look when worn. The stones have pops of gemstone color with rich blue sapphires and bright aquas, making them an eclectic layering look for any hoop enthusiast. 

Warm and Rosy

And for the last category, Best Price Point Under $500, Stuller won 2nd place with our 14K Rose Diamond Huggies (653650:602:P).

14k rose diamond huggie earrings

These sweet, huggie hoops are a fresh take on a classic from our design team. The geometric cuts of the baguette diamonds shine beautifully when worn by adding interest to the standard diamond-hinged hoop. We were excited to see baguettes being layered in all sorts of stackable styles recently and wanted to add some great new hoops to the modern “earscape” trend!

We are once again so proud of our designers for their incredible talent and creative insight. Make sure to check out the other winning pieces at INSTORE.




Finding Inspiration: Platinum At Its Finest

For many, Stuller’s precision die-struck platinum findings are the perfect way to show off its extraordinary beauty and strength. We offer die-struck findings that include a selection of settings and shanks for the perfect rings as well as earring backs and posts. Platinum’s excellent qualities make it the ideal choice for jewelry. When you understand its qualities, offering platinum in your stores makes a lot of sense. 

platinum die struck findings

Heirloom Quality 

The durability and density of platinum means that it will weigh the same in 50 to even 100 years as it does today. This makes platinum an ideal family heirloom that future generations can treasure and enjoy for years to come.  

Naturally White 

With platinum, you never need to worry about plating your pieces. Its color won’t change over time. It’s the hallmark of authenticity. As a bonus, platinum is hypoallergenic. When you purchase platinum products made by Stuller, they come with the benefit of being certified by SCS Global Services for having 100% recycled materials.  

Strength 

Platinum provides maximum security for diamonds and gemstones. Whatever metal your customers are trying to choose between for a shank, suggesting a platinum head to secure their stone can be the best recommendation. 

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For more selling tips or any additional information about platinum, visit Stuller.com/PlatinumBenefits.




Designs and Trends Featured in 302® Fine Jewelry

When trying to appeal to a large audience of customers, you need to provide an assortment that features variety. 302 Fine Jewelry is designed for every woman. Regardless of style preference, background, and age, we strive to create jewelry that helps women feel fashionable no matter where she’s going, what story she’s telling, and what activity she’s doing.

Inspired Designs

The 302 Fine Jewelry team is made up of women representing a variety of backgrounds within the Stuller building. We craft and believe in a vision for this series of collections that celebrates the uniqueness and confidence within all women.

Keeping these values in mind, we approach the designs of every piece from the perspective of the women that wear them. The women that wear 302 Fine Jewelry are moms, professionals, athletes, and so much more. They deserve jewelry that fits their lifestyle.

When thinking of the function within the designs, it’s these various lifestyles that guide us. For example, when we introduced the Charm School™ Collection, we discussed how we approached designing the bail. The bail is in the shape of a “D” so that when the charm rests against the skin, it doesn’t roll around. This bail also makes the charm compatible with chains of assorted sizes and can work on necklaces and bracelets. The goal was to give the piece as much versatility as possible while also solving a potential issue for the woman on the move.

In-Demand Trends

Not only are we thinking about the designs of individual pieces, but we are always on top of the trends that your customers are wanting. We curate these collections with pieces that will have them coming back for more. Here are some of our favorite trends that we have been following and have made sure are well-represented within the collections of 302 Fine Jewelry.

Ear Party

Layering and stacking is absolutely in style, which is why we offer such a wide selection of earrings for women to create their own ear party! Curate your own selection of studs, huggies, and hoops today.

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Chain

Chain has had a huge presence on the runway over the last few years and is not just for the neck anymore! From cast chain rings and draping bead chain earrings to fashion-forward chain necklaces, make sure you hop on this utility and industrial-inspired trend.

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Celestial

Many women are drawn to their place in the universe and love to display these larger ideals in their own fashion statements. Zodiac pieces, constellation styles, and wonderous stone choices really appeal to the modern woman.

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Personalization and Charms

Charms are breaking through in all market levels. Think of them as a way of creating a personal biography out of jewelry. Featuring initials, birthstones, and various symbols, they provide the flexibility to mix and match personalized looks that really speak to today’s consumer.

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Lab-Grown Diamonds

Women are wanting pieces with a higher total carat weight while still reaching affordable price points. Styles featuring lab-grown diamonds are providing that opportunity for attainable luxury.

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Essentials

Simple silhouettes and everyday basics are always in style. From stackable dome rings to necklaces they never remove; these pieces are the foundation to any woman’s fine jewelry collection.

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Pearls

A beloved classic, pearl is thriving in modern-day fine jewelry. Pearl-accented jewelry goes with every style and can be seen everywhere. We are bringing pearls back into everyday wear.

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Become a Retail Partner

Accessing these fantastic pieces and connecting them to your customers is easy. With a one-time $2,500 investment in 302 Fine Jewelry products, you receive all the benefits of being a retail partner. To learn more and get started, visit Stuller.com/302FineJewelry.

Save the Date

Make sure to join us for next week’s edition in our 302 Fine Jewelry webinar series for your chance to win a $2,500 Stuller account credit. We will be talking all about the extensive marketing support you receive as a 302 Fine Jewelry retail partner. We will see you on Tuesday, August 10 at 1:00pm Central. Register at Stuller.com/302sdays.

Don’t forget to follow us on Instagram and Facebook for closeup views of products and selling tips we will be sharing next Wednesday and a recap on our blog next Thursday.




Social Survey: Men’s Jewelry Trends

Mens Fashion Trends

Let’s talk about trends. In the retail space, it’s important to stay up to date on trends, as these quick-lived movements can end up making you a lot of cash. With social media hotter than ever, trends are spreading like wildfire — especially in the jewelry industry. Photos of celebrities or athletes flaunting their favorite jewels are dispersed to millions of peoples’ phone screens worldwide. So, how do you adapt to the ever-changing trend landscape? Well, you stay ahead!

One facet of the industry that is talked about less than I would like is men’s jewelry. No, not just wedding bands — I’m talking men’s fashion jewelry. What are men wearing besides bands now? With simply working in social media, I was able to identify some men’s jewelry trends that I see very often. But that had me thinking: what are men actually buying? So, with the help of some of my jeweler friends, I was able to understand how men’s jewelry trends chalk up to what they are purchasing.

Read below for a first-hand look at the jewelry men are in to!

Decked in Pearls

One of my personal favorites, pearls, have been spotted on multiple celebrities over the past few years. Guys like Harry Styles, A$AP Rocky, Billy Porter, and more have been flaunting pearl statement earrings and strands effortlessly. Sammy from Ocean Pearl and Diamond and Jane from Jewelry by Jane Basch agree that they are seeing an uptick in men wearing pearls as well.

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A post shared by h.s threads ッ (@lvlyhs)

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A post shared by Latest Hunting (@latesthunting)

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A post shared by Billy Porter (@theebillyporter)

Brace Yourself for Bracelets

Perhaps one of the most common answers I received when asking you all about men’s trends was bracelets! I’m not a bracelet girl myself, but I do see the appeal. Staci from Kim Chau & Co, Cait from Libutti Jewelers, and Shelly from Sparks Fine Jewelry all agree that bracelets are a big hit for the guys in their area!

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A post shared by Harry Meghan Archie Lili 🖤 (@sussexonly)

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A post shared by Vogue Man Arabia (@voguemanarabia)

Seeing Colors

A few of you have offered up the sentiment that colored stones, both diamond and gemstones, are making waves in the men’s jewelry arena. Staci from Kim Chau & Co and Jack from JB Jewelers have admitted to making some colorful sales for men’s jewelry. Jack also mentioned that some men in his area are coming in buying enamel pieces as well.

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A post shared by Tyler, The Creator (@feliciathegoat)

Diamonds are Forever

A trend that we are familiar with here at Stuller is elevated men’s wedding bands. Donna from Acredo mentions that many men are going into her store requesting diamonds in their band. You know what they say… the more diamonds, the merrier!

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A post shared by LeBron James (@kingjames)

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A post shared by Gucci Mane (@laflare1017)

Chains, Chains, Chains

Kelly from Jacobsen’s Jewelry states that Cuban link and rope chains are still highly sought-after pieces for men in the Midwest. I, for one, don’t see that trend going out of style anytime soon!

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A post shared by 106 KMEL | #106KMEL (@106kmel)

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A post shared by Timothée Chalamet fanpage ❤️ (@tchalametfannn)

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A post shared by 2 Chainz Aka Tity Boi (@2chainz)

Pretty in Pink

Since we’re talking about men’s trends, I don’t think it would be fair to leave out the most iconic jewelry moment of 2021 — Lil Uzi Vert’s pink diamond forehead moment. It was short-lived, but enigmatic nonetheless. Thanks, Joseph, for reminding us of this rather daring moment in men’s jewelry history.

 
 
 
 
 
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A post shared by Lil Uzi Vert Fan Page (@liluzivurt)

And that’s a wrap! Thank you, all, for your wonderful participation. Looking forward to see what the second half of 2021 has in store for men!

How do you feel about the trends mentioned above? Are men in your area buying other types of jewelry? Let me know below!




Finding Inspiration: Get Creative With Hinged Bails

Whether you’re creating a custom piece of jewelry or enhancing an existing piece, a topic of conversation many jewelers have with customers is about versatility. Perhaps the piece is versatile in style and goes with many different looks. Perhaps there is a feature in the piece that allows it to transform with different stylings. Regardless, proving the flexibility of a piece can oftentimes be an excellent selling point. Let’s talk about an easy way to add versatility to chains: hinged bails.

Finding Inspiration is a campaign to inspire the inner designer in every jeweler. We hope to spark a conversation among artisans within our community and share the creative work being done. Let’s dive into our next installment of this series and see everything you can accomplish with hinged bails.

Hinged Bails: Versatility with Style

From a functionality perspective, the hinged bail is great for jewelers and consumers of any experience level. With the hinge, there is no need for a bench jeweler or tools to easily utilize.

Varieties in size and ease of use make hinged bails perfect to work with any chain. For example, you can connect two chains together to create a more layered look, add charms and dangles for personalization, turn a necklace into a bracelet, and even use the bail as the necklace center.

Choose from our three hinged bail styles to suit your needs.

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Change It Up

Have you thought of adding findings to your merchandising and sales strategy? When making the sale, unique features like a hinged bail can make it easier to start a conversation about a piece and add value. Talk to your customer about different things they can do with their jewelry using a hinged bail. Here are some of our suggestions.

  • Change up jewelry staples like the classic pearl strand to make trendy bracelets.
  • Connect chains and pearls together to add interesting combinations.
  • Connect two pearl strands together with pops of color for an eye-catching pairing.

By having examples of these fun ways to use hinged bails within your displays will inspire your customers and can lead to additional sales. Customers are looking to create unique stacks with their jewelry. Adding the hinged bail into their collection will give them options that help them stand out.

Share Your Inspiration

Inspire your customers with all the things they can do with hinged bails and make sure to share that inspiration on social media! Tag photos of your creative uses of hinged bails using #StullerFindings and @stullerinc. Stay inspired!


Enjoy recent features within our Finding Inspiration series.

Piece by Piece™ and Petite Pavé

Custom Jewelry Made With Trims

A Custom Designed Mother’s Pendant




Jewelry for Active Women: From Sensible Studs to Silicone Bands

I can still remember the moment I realized I couldn’t wear dangly earrings as I always had. I was lucky I’d gotten away with it as long as I did. My three-month-old daughter reached up and grabbed the bottom bead on one of my favorite pairs. As she started to pull it, I realized my dire circumstances and grabbed onto her hand to hold it in place. As luck would have it, she hadn’t done much damage. I quickly removed them and reserved my dangling earrings for my evenings out.

That’s how I learned that lifestyle matters when you choose jewelry. Active women need to stay focused. So whether you have young children, spend a lot of time in the great outdoors, play sports, garden extensively, or travel the world, you don’t want your jewelry to catch on something (or get grabbed!) and interfere with your activity.

Some active women reduce the risks by not wearing jewelry except possibly their bridal set or wedding band. But I love a challenge as much as I love jewelry, and I made it my mission to find fuss-free styles I could wear all the time.

Stud Earrings

After my experience, this was a no-brainer. Of course, there’s still a chance a baby may grab at one, but I had no problems wearing studs. Small diamond or gemstone studs work well. Here are some 14K gold suggestions.

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Bracelets and Rings

As long as a bracelet fits close to the wrist, you can wear it. I put away my oversized bangles and chain bracelets because they caught toys or, worse yet, my daughter’s hair. Then, on a trip to Mexico City, I had the good fortune to find two bracelets — a cuff and hinged bracelet — that fit my wrist and stayed put.

This was a game-changer. These bracelets went on and off easily without catching on anything. Since I’m somewhat obsessive, I looked for coordinating right-hand rings — but without diamonds, unless they had a low profile bezel or were gypsy set. And with stackables so popular, you can create an easy-to-wear personalized look. Here are some inspirations — some trending, some timeless.

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If you want to add a touch of bling, choose a lower bezel or gypsy set. You can also find numerous bezel-set stackable rings that work too.

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If you’re headed off to the beach, here are two colorful and very affordable silicone stacks that can make building a sandcastle and anything else that comes their way.

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Necklaces

Save your long strands for the evening or office, and I avoided pendants unless they were petite. Instead, when around young children, playing a sport, or hiking, choose necklaces and chains that fit close to the neck. All of these would work well as layering pieces for the office.

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Bottom Line — or Neckline

I love jewelry, and I’m always wearing some style. Sure, I keep my dressy styles for those occasions, but whatever you’re doing, we offer trending and classic jewelry that will work for you. Where there’s a will, there’s a way!




National Watch Day June 19th

National Watch Day Stuller

Since the rise of smart watches and smartphones, more people are wearing watches than ever! Stuller’s selection of watch bands can help bring watches back into style for you and your customers. Offer your clients multiple band options, replacement batteries, and even watch repair services in your store. Stuller also wants to help you add to your selection by offering 10% off all watch bands from June 18th – June 20th!

A Watch Band for Any Occasion

Stuller is happy to be able to offer you a wide variety of watch bands. With over 1,200 style possibilities based on sizing, materials, and colors, we’re confident that you’ll be able to create any styles your buyer wants. We offer watch bands in six different categories: exotic leather, genuine leather, metal, NATO®, performance, and smart watch bands.

The Brown Leather Saddle Padded Watch Band (11302181) is a leather option created with a water-resistant lining, steel nickel-free buckles, and reinforced lug and buckle end. Perfect for an everyday watch band as well as a modern twist on a timeless leather band.

We also offer bands that are compatible with multiple variations of smart watches. These options allow for complete customization of your favorite smart watch for whatever event or trade you may use it in. This band is the Stainless Metal Mesh Smart Watch Band (59-0143). We also offer smart watch bands in multiple different colors and materials like silicone and leather. 

Finally, I want to show off one of Stuller’s metal band options. Here we have the Stainless Multi-End Piece Link Band (59-0111); however, your client can customize it by choosing between various types of metals. With the adjustable links, you can also determine how fitted the band will be on your client. These classic bands are perfect for everyday wear as well as taking them out for special occasions. With multiple different metal options to choose from, you can pair it with anything.  

Learn About Watch Repairs

With the purchase of watch bands, Stuller also offers Renata and Energizer watch batteries and watch repair kits that you can purchase simultaneously. Ensure that you are always ready to help your client with any problem they may have with their products, whether they require a new battery or need adjustments for their watch. Not confident in your watch repair skills? We have you covered with our Watch Repair Educational books to help answer any questions you may have and assist you in repairing your client’s pieces. Stuller wants you to feel prepared when offering these services and products to your customers. 

Let us help you to grow your business by offering new products and services to your customers. And don’t forget about the 10% sale on all watch bands this weekend and shop the selection now! Make sure that your customers, as well as yourself, get to celebrate this holiday in a timely fashion. 

Words by Julianne Llewellyn, Staff Writer




Finding Inspiration: Piece by Piece™ and Petite Pavé

petite pavé dangles

Where do you keep findings in your store? Traditionally, findings are kept in the back of the store and not something you’d show to a customer. But what if findings help you tell the full story? 

As the building blocks of jewelry, findings are the perfect pieces you can use to sell customization. You can show your customers how to add a personal touch with jewelry made just for them using findings. Whether you have a bench jeweler or not, we make it easy to merchandise custom jewelry using findings with our popular selling systems. 

Finding Inspiration is a campaign to inspire jewelers and artisans in our industry. Every day, we are inspired by the creativity of our customers. Today, we hope to inspire YOU to leverage findings as merchandise worthy of being placed front and center in your showroom. 

Piece by Piece Selling System 

Piece by Piece, Stuller’s interactive settings & shanks ring builder, allows the customer to mix and match popular setting and shank styles for a hands-on custom jewelry-making experience. We’ve recently expanded Piece by Piece to include four new fancy shape carat run-ups and two new shank modules. In total, your customers can create rings using 24 shanks and 60 settings ranging in various shapes and sizes. 

Display in high traffic areas where customers will instantly notice and want to interact. Placing bridal jewelry near your Piece by Piece selling system is a great way to encourage your customers to build their own engagement ring. Want to save time or don’t have a bench jeweler? We can assemble the pieces together by adding a head to your desired shank. 

Learn more at Stuller.com/PieceByPiece.

Petite Pavé Dangle Collection 

Pair our new magnetic charm and dangle display (61-1010) with our Petite Pavé collection to create custom displays. Incorporate personalization when creating custom pieces with initial, number, family, and symbol dangles made with 14K white, yellow, and rose gold dangles. Build your own display that fits up to 28 dangles from 48 available dangles. Petite Pavé dangles are perfect for creating a price point-friendly personalization options in your store. 

Place your display near hoops, split rings, and threader chains to show easy ways customers can mix and match to create their own personalized earrings, bracelets, and necklaces. Merchandise using birthstones, letters, and symbols to create cohesive displays that appeal to your customers. 

Learn more at Stuller.com/PetitePave.

Your Personalization Partner 

Stuller stands as your partner in customizable jewelry. Whether it’s through one of our selling systems or services, we want to make sure you have everything you need. If there is something we can do to assist, contact our customer support specialists at 800-877-7777. 

Learn more about jeweler and sales services we offer at Stuller.com/Services

We hope you have been inspired by our suggestions on how to merchandise findings and sell customization. Already have Piece by Piece and Petite Pavé in your store? Share how you use these selling systems by tagging us and using #StullerFindings on social media.


Catch up on our recent Finding Inspiration series posts:

Custom Jewelry Made With Trims

A Custom Designed Mother’s Pendant

Modified Shanks and Settings




New Packaging and Displays Leave A Lasting Impression

For jewelry professionals, one of the biggest challenges is standing out from the competition. Most places have numerous different stores and sellers, so the obvious first step is to find ways to stand out. Two things that could make an immediate impact are the in-store experience and brand recognition. Stuller’s Packaging and Display team is always looking for the latest eye-catching designs to draw customers in. They have also perfected the packaging process to make sure your customers leave with a smile and remember you for years (and possibly generations) to come.

Shop The Brochure Now

Packaging and Displays 2021-2022 brochure started shipping earlier this month and features all of the latest in-case displays as well as boxes, bags, wrapping paper, and more.

It also details the personalization options to put your logo on bags and inboxes with our custom imprinting service. After more than 50 years in business, Stuller has transformed the way jewelry professionals grow their businesses. Packaging and Display selection literally helps you put a ‘bow on top’.

CLICK HERE to see the digital version of the brochure on Stuller.com.

Stunning In-Store Displays

As a product manager with Stuller’s Packaging and Display team, I’m in constant contact with vendors and customers around the world to offer useful packaging and display options. In the first video of our Facebook Learning Series, seen below, we talk about the different ways your in-store case can be arranged to highlight your inventory. Our Case by Case® selection will help you create displays that are unique to you and your own story. Her tips will also help with giving customers the most options and allowing you to make additional sales. Shop Displays now on Stuller.com.



Using Props To Make Product Pop

Sales of bridal, men’s bands, and day-of jewelry have been high as the world opens up post-COVID. At Stuller, we’ve been celebrating the Year of the Wedding since January and that excitement can extend to your store. Using simple props from your local craft store or common items you already have in your store can make all the difference. In video two of our Facebook Learning Series, we show you how to use simple flower bouquets to help wedding jewelry stand out. This is also the perfect way to group related products for a single event such as an upcoming wedding.



Don’t Forget The Extras

When you sell an engagement ring or wedding bands, it’s important to send your customer off with everything they need to store, transport, and care for their jewelry. Stuller has you covered. From ring cleaner to travel pouches and boxes, these gifts could even be a perfect wedding party gift. Shop accessories now on Stuller.com.

SHOP NOW SHOP NOW

Don’t miss our next Facebook Learning Series. Like the Stuller page on Facebook now.