Diamonds & Gemstones

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Sell with a story: Red, White, and Blue stones

There are few color combinations as iconic to the United States of America as red, white, and blue. Creating a color collection as classic as little pinwheels this time of year is super easy with many gemstone options in a plethora of shades encompassing red, white, and blue. Below we read more…

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Pearl Points: Varieties, Characteristics, and How to Sell Them

Facts to better educate customers on Pearl Styles

Pearls—cultured and natural—are experiencing a renaissance in fine jewelry! Thanks to fashion designers who’ve been affixing them to runway creations, jewelry designers who see their creative potential, and consumers who crave uncommon and one-of-a-kind masterpieces with decadent luster, pearls are in a prime position to continue gaining more significance. To read more…

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Sell With a Story: Spectrolite

Let me introduce you to the dark and broody cousin of Moonstone. When Moonstone is Hairspray, Spectrolite is Phantom of the Opera. When Moonstone is a bright summer day, Spectrolite is a cold dark night lit up by the bewitching northern lights. Known as the transformation stone, Labradorite (according to read more…

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Sell With a Story: Tanzanite

Broader color variations offered from this classic gem

Everyone has a favorite gemstone, whether it’s classic blue, cheeky pink, sunny yellow, or icy white. Sell With a Story is here to help expand those horizons and turn even the most timid gemstone purveyor into a strong-selling, gemstone enthusiast. This time, I’m going to discuss the mineral zoisite and read more…

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GIA Melee Anaylsis Services Celebrates Second Anniversary at Stuller

Lab Independently operated inside Stuller's Global Headquarters

Congratulations to Stuller on its 2nd anniversary of hosting the GIA melee analysis laboratory service at their Lafayette, LA facility. GIA has evaluated more than 5.9 million melee stones for Stuller through this service, giving greater confidence to their customers and – ultimately – to jewelry consumers. “We are proud to have collaborated with Stuller for the read more…

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Sell With a Story: Speckled Quartz

Get to know one of the most unusual varieties of quartz: Speckled Quartz

I am so excited to introduce you to one of my favorite new stones: speckled quartz. I first saw this curious and unique material when I was at the Intergem show in Idar-Oberstein, Germany. Idar’s rich gem mining and cutting history continue with the addition of this otherwise overlooked variety read more…

Sell With a Story: Tourmaline Gemstones

Learn some basics about captivating, colorful tourmaline gemstones in this installment of Sell With a Story

Every design can benefit from a well-placed pop of color — and there’s perhaps no gemstone better suited for this than tourmaline. With its clean lines, elongated crystals, and range of colors, tourmaline gemstones are just what you need for eye-catching, vivid center stones. A more contemporary design might use read more…

Sell With a Story: Spinel Gemstones

Learn more about Spinel, a colorful, versatile gemstone, in this installment of Sell With a Story

GIA has said “Spinel is a good candidate for the title of ‘History’s Most Underappreciated Gem.’” And it could not be truer. Throughout history, Spinel has had a privileged yet unknown heyday. It appears in everything from the British Crown Jewels and the Austrian Imperial Crown, to the Russian coronation read more…

Classic Blue Jewelry Trends to Ring in 2020

From traditional styles to unconventional pairings, Classic Blue sets the tone for new trends

Last month, Pantone® announced Classic Blue as the 2020 Color of the Year. This shade represents a hope for stability and tranquility. This classic hue plays well with nearly every color on the spectrum. So, as your customers may lean toward traditional styles in 2020, use the color pairings below to meet their desire for Classic read more…

Sell With a Story: Tsavorite, Demantoid, and Mint Green Garnet

Learn more about the three green varieties of January’s birthstone, garnet.

What do pomegranates have to do with garnets? Garnet’s name comes from the Latin word granatum, meaning “pomegranate.” More specifically, garnet refers to the vibrant red seeds of the pomegranate fruit — but while Rhodolite and Mozambique garnet may be the most widely known shades, garnet actually comes in a read more…

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