Wedding season is set to peak through September and October. So now’s the time to push those special bridal party jewelry gifts. Here’s why:
A bride’s wedding day is the best day of her life. It’s the day that her best friends and family have spent countless hours helping her prepare for and will celebrate alongside her. And while the wedding day is all about the bride and groom, the endless preparations are a team effort.
Brides call in many favors from best friends and family throughout her engagement and up until (and during and after) she says, “I do.” They’re always at her side giving comfort and assurance that the celebration will be perfect. Such loyal companions deserve special gifts for their undying love and support. Urge your customers to gift their bridal party with something special to remember the big day for years to come.
Here are a few bridal party jewelry gifts to consider for bridesmaids, groomsman, flower girls, parents, and more—
Personalized Pieces
Personalized pieces are always a popular choice and they come in many forms. Options are endless— from engraved nameplates, initials on a pair of cufflinks, or simple birthstone necklaces. Classics, like pearls, never go out of style and make excellent bridal party jewelry gifts. Or, branch out with something a little more extravagant. Try halo-style jewelry for the girls and engraved shield pendants for the guys. Don’t forget, if your customer selects an engraved item, Stuller can help with that too.
For The Guys
For The Girls
For The Flower Girl
Matching the Bride
If your bride wants to create a matching look, there are a variety of options. She can have her maids’ jewelry compliment the wedding theme or supply something similar to her own jewelry and gown. For complementary color palettes, suggest birthstone jewelry like simple bezel or halo-style earrings, then mix and match color options. Or, suggest vintage-inspired pieces to reflect the antique-looking lace in the bride’s dress, utilizing elements like filigree and open-work styling. And if these options don’t sound appealing, there’s always the tried-and-true classic pearl studs or station necklaces. We even have children’s pearl studs for the flower girls, too.
Religious Ceremony
For the deeply religious couple who want to give faithful bridal party jewelry gifts, suggest a simple or detailed cross pendant or medal. Here are our most popular choices:
For the Guys
For The Girls
For The Flower Girl
A wedding is a special time, so make it your business to go above and beyond for the special couple. It may also be a good idea to suggest bridal party jewelry gifts when the bride or couple returns to purchase their wedding bands.
Do you offer bridal party jewelry gifts to brides coming into your store? If so, what are your most popular pieces and how are they received? Share with us below!
