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Olivia Billet

diamond birthstone
Birthstone Guide
Olivia Billet

Sell With a Story: April Birthstone Guide

Diamonds have captivated humanity for centuries with their unparalleled beauty and timeless elegance. As the birthstone for April, these brilliant gemstones hold a special significance for those born in this month and beyond. In this comprehensive guide, we’ll delve into the rich history, care tips, and diverse options available in the world of diamonds, empowering jewelers to engage customers with knowledge and confidence.

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April 5, 2024 No Comments
diamond carat weight
Diamonds & Gemstones
Olivia Billet

What You Need to Know About Diamond Carat Weight

When it comes to diamonds, carat weight often takes the spotlight, but it’s just one piece of the dazzling puzzle. In the realm of the 4Cs of Diamonds — cut, color, clarity, and carat weight — understanding the nuances of carat weight is crucial for guiding your customers to the perfect stone. Contrary to popular belief, carat weight doesn’t solely dictate a diamond’s size; it’s a multifaceted consideration that we’ll explore in detail.

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December 20, 2023 No Comments
diamond clarity 4Cs of diamonds
Diamonds & Gemstones
Olivia Billet

What You Need to Know About Diamond Clarity

Among the 4Cs of diamonds, clarity possesses a unique role and significance. It dives into the diamond’s inner world, telling a story of a journey through time. The concept of clarity allows us to understand a diamond’s history, formation, and the forces that shaped it. Let’s look at diamond clarity, what it means, and how you can use it to spark a conversation with a customer.

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September 6, 2023 No Comments
what is diamond cut
Diamonds & Gemstones
Olivia Billet

What You Need to Know About Diamond Cut

One of the most popular gemstones throughout history is the diamond. Durable, optically pleasing, and possessing a unique heirloom quality, diamonds are highly prized. According to the 2021 Jewelry & Engagement Study by The Knot, 86% of engagement rings contain a diamond center stone. Convincing a consumer of the appeal of a diamond is not particularly difficult. The bigger challenge comes in educating them on what contributes to their diamond’s quality and overall value.

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March 10, 2023 No Comments