As one of 2025’s most anticipated film releases, Wicked is casting its spell not just on audiences — but on fashion and color trends worldwide. The story’s signature pairing of green and pink, its dramatic characters, and its enchanting visuals have inspired a revival of whimsical, expressive style.
This aesthetic moment celebrates contrast: bold yet romantic, mysterious yet radiant. And for jewelers and designers, it offers a glimpse into how pop culture inspires and influences the palettes, textures, and tones that define today’s jewelry design.
The History of Wicked
Before it became a cinematic event, Wicked was a Broadway legend. The musical — first premiering in 2003, written by playwright Winnie Holzman — reimagined the story of Oz through the lens of two unlikely friends: Elphaba, the wicked witch of the west, and Glinda, the good witch.
Inspired by Gregory Maguire’s 1995 novel Wicked: The Life and Times of the Wicked Witch of the West, itself a twist on L. Frank Baum’s The Wizard of Oz, the story flips the familiar tale upside down and paints it in vibrant new hues. The Wizard of Oz has long enchanted audiences, first dazzling viewers as one of the earliest films to bring color to the big screen. Now, its timeless magic finds new life through Wicked reimaging the story for a new generation while preserving the wonder that captivated the first
Fashion Influence
Wicked’s influence extends far beyond the big screen. Its vibrant color story, a striking interplay of green and pink, has resurfaced as one of 2025’s most relevant design trends. These hues, once symbolic of the character’s duality, now embody modern ideas of self-expression, confidence, and transformation.
In fashion, we’re seeing this reflected in couture runways to everyday street style. The same is true in jewelry: gemstone-forward designs featuring pinks, greens, and moody neutrals are taking center stage, resonating with consumers who want color with meaning and depth.
A Growing Love for Green
If there’s one color ruling 2025, it’s green. Reflecting upon our 2025 Color of the Year, Rooted, organic and natural tones are defining this year’s palette. This earthly direction mirrors the growing cultural love for grounded, restorative aesthetics — and Wicked’s emerald-inspired visuals couldn’t feel more relevant to today’s trends. That organic influence shines in jewelry through Emeralds set in warm gold, pieces featuring Moss Agate’s natural swirls, and cuff links that bring a refined edge to masculine and gender-neutral styles.
In Wicked, green is the color of individuality and transformation. It’s embodied by Elphaba, a character whose courage, compassion, and conviction make her both powerful and misunderstood. The hue also refers to the Wizard himself, whose shimmering Emerald City reflects both allure and illusion. Together, they capture the full spectrum of green’s meaning.
A Pop of Pink
On the opposite side of the color wheel lies pink — radiant, romantic, and delightfully expressive. With pop icon Ariana Grande stepping into the spotlight in her signature pink palette, the hue has become synonymous with soft femininity and modern glamour. Her palette evokes a sense of ethereal magic, which glows brightest through pink and purple sapphires, diamonds, and sleek silver jewelry that add a cool, modern contrast to warm gemstone tones.
In Wicked, pink belongs to Glinda — bubbly, confident, and always perfectly polished. Her pastel-toned aesthetic reflects optimism and charm, yet underneath, it carries warmth and sincerity. This makes pink not just pretty but powerful — a color that symbolizes joy and self-assurance.
The Curtain Call
This year’s color trends remind us jewelry isn’t just an accessory — it’s a statement. From the earthy calm of green to the playful spirit of pink, 2025’s palette is one of contrast and confidence.
Whether you lean toward soft elegance or bold drama, these shades prove that color is where the magic happens. And this year, it’s taking center stage.
