Tag Results: sell with a story

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Sell With a Story: Ametrine

Quartz is one of the earth’s most common minerals, and ametrine is a quartz gem, like the amethyst and citrine that combine to create it. That should mean it’s common, right? Guess what? Nothing could be farther from the truth. Ametrine’s unusual coloration and rarity place it in a class read more…

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Sell With a Story: Famous Aquamarines

Aquamarine has an irresistible color that ranges from a pale blue to a light teal. This mesmerizing spectrum comes from aquamarine’s green undertones. And this is why it was named “aqua marine” which is Latin for “sea water.” As light reflects through it, we experience this gem as a calm, read more…

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Sell With a Story: Zircon

Zircon combines a nearly adamantine luster with exceptional brilliance and a wide array of colors — striking blues, yellow, green, orange, brown, red, black and colorless.   Because of Zircon’s vibrant optical properties and a wide array of pleasing colors, it has become a darling for gem collectors. The stone read more…

Sell With A Story: Star Sapphires

A Name In The Stars The star sapphire’s name originates from its unique optical phenomenon, asterism (that’s Latin for “star”). Small needle-like inclusions of the mineral rutile cause asterism. That’s Ancient History For those seeking talismans, star sapphires surpass regular sapphires in reputed mystical powers. The celebrated explorer Sir Richard read more…

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Sell With a Story – Famous Diamonds

It’s April, and I simply must write about diamonds — particularly these famous diamonds. I learned about them from Stanley Zale, our amazing Vice President of Diamonds and Gemstones. As many of you know, his family owned a well-known chain of jewelry stores, and Stanley grew up around diamonds. After read more…

Sell With a Story: Historic Sapphires

This year, we’ll take a look at historic jewels and their owners. Together they have created many fascinating stories. Great gemstones have been gifts of love, greed, alliance, extravagance, and debt. For most, we know little about how they emerged from the earth. Thousands of anonymous miners worked the far-flung read more…

Sell With A Story: Iolite

Mysterious and beautiful, this violet-blue stone has inspired people as far back as ancient India long before it was named iolite. This gorgeous, dark blue stone was likely confused with sapphire. Yet iolite has it’s own story to tell and a few tricks up its sleeve. They include the simple read more…

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