Tag Results: custom

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Meet Jonathan Smiddy – The Returning Competitor

Last year’s Battle of the Benches ® contestant returns

This year’s Battle of the Benches® competition is right around the corner, kicking off March 24th. Among the contestants is Jonathan Smiddy, a seasoned jewelsmith with over twenty-two years of experience under his belt. A bench jeweler at Robson’s Diamond Jewelers in Baytown, Texas, he spends his days repairing precious pieces read more…

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Meet Jyothi Forman – Battle of the Benches® Contestant

The driven jeweler from down under

Jyothi Forman is a jeweler at Georgies Fine Jewellery in Narooma, New South Wales, Australia. She specializes in hand fabricating custom jewelry. Jyothi, a blossoming 24 years old, grew up in a small regional town called Tanja and went to school in Bega, New South Wales. Outside of work, she loves read more…

Meet David Adamson – The Defending Champ

Winner of last year’s inaugural Battle of the Benches ® competition

Our first Battle of the Benches® competition played host to over 200 jewelers from around the country and three days of excitement, education and an exhilarating jewelry-making challenge. David Adamson came into the competition calm and collected. He was anxious, but not nervous. He was eager to participate and awaited read more…

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Feature Friday – Brandon Boudreaux

From the baseball diamond to custom designed rings

I started in my family’s jewelry business working Christmas and summers during college to learn the ropes. I always knew I wanted to become the 4th generation to lead Boudreaux’s Jewelers. In 2013, I came on full-time after playing NCAA baseball and graduating from Tulane University in New Orleans. After read more…

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Using Custom Design to Attract Media Attention

Tell your customization story with a little free help from media outlets

In an earlier post, Selling the Story of Custom Design, we talked about how your website can create a story. This time we’re focusing on telling your story using local media. In addition to creating visibility in your community, it generates free content that you can feature on your website, in read more…

The Journey of a Ring

Part 1: The room where it all begins

Each year, everyday consumers purchase millions of engagement and fashion rings. For centuries, this piece of jewelry has consistently proved itself the most popular. But have you ever thought about the journey a ring takes to become a fully set piece? Did you know it starts simply as an idea read more…

Purpose Built

Michael Bartlett designs a high-performance engagement ring

What makes something high-performance? Is it purely based on function? Or could aesthetics contribute to such a title? What could looks have to do with performance? When done right, it’s the nature of successful design. I come from a background in industrial design, the classical term for what most know read more…

My Workshop Experience – Oscar Noel Garcia

Co-owner of Old Mine Jewelers shares his Workshop story

I am Oscar “Noel” Garcia, co-owner with my father, Oscar Garcia, of Old Mine Jewelers in San Antonio, Texas. Beginning in Mexico, my family has been in the jewelry industry for three generations. Combined, we have 60 years of experience. Our business has grown from a successful neighborhood store, to read more…

Feature Friday – Chad Elliott

The sea-loving store owner

Welcome to Oceanside Jewelers! My business card says Owner and Master Jeweler, only because adding janitor, bookkeeper, and maintenance worker didn’t seem appropriate. A typical day is a combination of bench work and setting, counter sales, office work, and then maybe some flasks get invested and put into the oven. read more…

Disengaged Dudes

The ultimate guy's guide to wedding bands

It is likely that the bride-to-be in your store has been planning her special day for a while now, perhaps even since she was a young girl. More often than not, she has a good idea of the type of engagement ring she’s going after. She’ll bring along clippings from a magazine read more…