Tag Results: birthstone

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5 Push Present Jewelry Suggestions For New Mothers

After a labor of love, gift new mothers with a precious memento

Mothers don’t get enough credit. Sure there’s Mother’s Day, or “Little Christmas” as some jewelry professionals call it, but moms deserve constant recognition. Think about it: they’re our go-to advisors, our silent (and persistent) supporters, and our loving shoulders to cry on. Heck, just imagine how many times you’ve actually read more…

Sell With A Story: Rubellite Tourmaline

With a name like rubellite, you can be pretty sure it’s a) red and b) probably connected to ruby. You’re absolutely right. Rubellite is a red tourmaline with a stunningly intense color similar to ruby. And they share a common Latin root: ruber or rubellus meaning either reddish brown or read more…

Sell with a Story: Pink Tourmaline

The inspirational and aspirational qualities of October's birthstone

Pink Tourmaline’s Big Dreams Make no mistake. Pink Tourmaline is honored to be October’s birthstone. But with all her beauty, grace, and style, she has far greater ambitions. No, she doesn’t want to rule the world. She does want to find her way into every woman’s jewelry chest. And her read more…

The Boomerang of the Fashion World

Ashley Corley explains the universal and timeless appeal of pearls

My two-year anniversary just passed, and to mark the special occasion, I gave my wife her first strand of pearls. What made the gift so unique and special was that using Stuller’s service, I was able to pick out not only the perfect strand for her unique taste, but also read more…

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Sell with a story: Pearl

Read Elizabeth's latest installment about June's birthstone

Pearls for June and Far Beyond To limit pearls to June birthdays would be a lot like limiting water to streams and ponds. Pearl beauty, appeal, and style — whether freshwater or saltwater — finds its way into almost every woman’s wardrobe. And thanks to cultured pearls, developed in the read more…

For Every Facet of Mom’s Personality

Mother’s Day gifts for every role she plays

As hard as it was for me to accept when I finally realized it, my mother is more than just my mom. She’s a wife and a strong woman, too. So when my brother asked what he should get Mom for Mother’s Day, I had to stop and really think read more…

Sell with a story: Emerald

Read Elizabeth's latest installment about May's birthstone

Let’s go back to the Emerald City of Oz and forget about clicking the heels of our ruby slippers. Let’s click our emerald slippers instead and enter the realm of emerald beauty. This irresistible force has long exerted a powerful attraction on the rich and famous, from the rulers of read more…

Sell With A Story: Diamonds

Read Elizabeth's latest installment about April’s birthstone

Meet “Lucy” To help customers understand the heat and pressure required to create a diamond, consider “Lucy,” a white dwarf star only 5.87 trillion miles, or 50 light years, from earth. That may seem like a great distance, but in terms of the universe, Lucy is actually quite close. After read more…

Sell with a story: Aquamarine

Read Elizabeth's latest installment about storytelling and gemstones

Most Americans choose blue as their favorite color, so it’s no surprise that aquamarine exerts a powerful allure that reaches far beyond its status as March’s birthstone. It is one of the most popular gemstones of all. Like the seawater for which it is named, the stone’s airy shade has read more…

Selling with a Story: Amethyst

Elizabeth Raffel shares her insights about storytelling and selling amethysts

Romancing the Stone   Try to imagine a world without stories. It’s impossible because stories give shape to everything we experience, learn, and imagine. We love to hear them, and we love to share them. Stories tap into emotion and build relationships. The best stories are re-told through the centuries. read more…

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