Business Savvy

Small Business Saturday Success Header Blog

3 Fundamentals for Small Business Saturday Success!

Handling your business just in time for the holidays

With the holidays right around the corner, customers are beginning to search for the perfect gifts for those special people in their lives. This also brings one of the most highly anticipated shopping events nearer. And while yes, Black Friday looms closer, it’s the following day that’s cause for excitement! Several years ago, American read more…

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How to Train Your Staff Like a Boss

Tips and resources for creating a savvy staff

Ensuring that your sales associates know how to close sales and increase customer confidence and loyalty is just one of your jobs as the boss. It’s challenging to find effective training that benefits your newcomers and seasoned vets alike. And while no single training regime will align perfectly with your read more…

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Your Monthly Guide to Profitable Store Planning

How to create a successful October agenda

October Store Planning is Crucial – Holiday Season Quickly Approaches!   Luckily, we’re here to help you with your October store planning. From the large selection of products your customers want this season to our services that add a helping hand, you can turn to Stuller to help you prepare. Take the read more…

Merchandising Monday P&D

8 Ways to Spruce Up Your Window Displays

Give your windows the attention they deserve on this Merchandising Monday

You’re busy. We understand. And while you don’t have time to worry about everything, some details require your full attention. How you present yourself and your brand is one of the first things customers notice about your store. Your window displays give you an opportunity to make a great first read more…

October Store Planning Notebook Header

Your Monthly Guide to Profitable Store Planning

How to create a successful August agenda

With August upon us, the summer doldrums are finally coming to an end. While some markets thrive from summer tourism, others have seen a slump over the past few months. But at last, the kids head back to school while vacationers wind down and return to their work lives. By read more…

Stackable Sessions Customer Events

Customer Events: Stackable Sessions

Host your customers to foster creativity and lasting connections

What better way to connect with customers than to work hand-in-hand with them fostering artistry and creating a custom stackable design? As jewelers, I believe we’re natural mentors. And the most rewarding teachings are the opportunities to share our craft with others, guiding them to create as we do. Our read more…

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Sink Your Teeth Into Business Planning

How to hammer out objectives and face your goals head-on

Cue the dramatic Jaws film score. It’s Shark Week! So soak up as much shark-based programming as you can this week, and after that, catch ABC’s popular reality show Shark Tank for even more cutthroat action! The hit series welcomes entrepreneurs seeking investments for their up-and-coming enterprises. Prospects pitch their read more…

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5 Things I Learned At Bridge

Industry overview, business planning tips, and more

Newly inducted into Team Stuller, I began in May 2017 as a Customer Ambassador where I help to maintain and foster relationships with our valued customers. Since my start, I’ve leapt headfirst into learning all there is to know about jewelers and their business. So fortunately, attending Bridge sessions alongside read more…

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My Transform Tour Experience – Jill Keith

Owner of Enchanted Jewelry tells how Transform Tour changed her business

Before becoming the owner of Enchanted Jewelry in Danielson, CT, I was a special education teacher and administrator. Though I loved my profession, I retired in 2014 to focus on my health and family. I began periodically visiting my dad at his store — chatting with him, gabbing with customers, read more…

Instagram For Beginners

Just in time tips for Valentine's Day

In our last social media blog, we promised a follow-up, so here we are— back for Round 2. Less than a month away from Valentine’s Day (one of the biggest days of a jeweler’s year), we’ve decided to focus on the upcoming holiday and how you can use Instagram to read more…

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